Building trust with your audience is paramount in affiliate marketing, and the quickest way to lose trust is to recommend products either you haven’t used before or that aren’t a good fit for your audience. Also make sure you never tell anyone to directly buy a product, you are simply recommending the product. The more helpful you are and the more you make quality recommendations, the more likely your web visitors will come back for your expertise.
Websites consisting mostly of affiliate links have previously held a negative reputation for underdelivering quality content. In 2005 there were active changes made by Google, where certain websites were labeled as "thin affiliates". Such websites were either removed from Google's index or were relocated within the results page (i.e., moved from the top-most results to a lower position). To avoid this categorization, affiliate marketer webmasters must create quality content on their websites that distinguishes their work from the work of spammers or banner farms, which only contain links leading to merchant sites.
I once persuaded my mum to buy all my Christmas presents using my affiliate links on Amazon, and then found out that Amazon won’t pay out to anyone with the same surname as you (as they assume them to be family; luckily I have an unusual surname!) or anyone who lives at the same address. However one of my friends has ordered through one of my affiliate links and the commission has tracked for that. It’s my ONLY commission, mind. And my account hasn’t been shut down yet (touch wood, fingers crossed etc etc…)
This is the standard affiliate marketing structure. In this program, the merchant pays the affiliate a percentage of the sale price of the product after the consumer purchases the product as a result of the affiliate’s marketing strategies. In other words, the affiliate must actually get the investor to invest in the product before they are compensated.
Formaro tells budding bloggers that “it can take a while to build up enough traffic to get people clicking your links, and then they still have to buy once they land on Amazon. But don’t get discouraged,” advises Formaro. “Keep creating and sharing content, and insert Amazon affiliate links for relevant and helpful products into your posts, and the sales will follow.”
Many affiliate marketers use paid advertising to generate additional traffic to their site and drive more sales. Paid advertising on social media is often a good place to start, as these networks tend to be more affordable.You may also want to consider taking out inexpensive banner ads on small niche sites. Depending on your niche, Google AdWords could also be a good option to drive some paid traffic to your site.
A practical way to generate affiliate commissions through IG is to add a link to your website or blog. Many affiliate marketers use IG as a traffic source. As traffic flows to your site, visitors will discover your content and stumble upon affiliate links. You might even create a unique URL and welcome page for your IG traffic. For example, chadtennant.com/instagram. Your welcome page could acknowledge your presence on IG and provide a brief intro about you and your offerings. For example,
Virtual store pages: An affiliate virtual storefront lists products on your website just like a standard ecommerce store, but the “buy” button sends shoppers to the affiliate partner site to complete the purchase. You create this using a product feed that you populate with affiliate items, and then insert as a page into your website. Most affiliate marketplaces offer this feature. You can also use an affiliate storefront WordPress plug-in like WooZone to build a store using Amazon products.
Alternatively, to find niche affiliate programs, a basic Google search will suffice. Then simply sign up with the individual affiliate programs you like the look of and take it from there. There is no limit to how many affiliate programs you can sign up with, but make sure the products you are going to promote are high quality. If you promote products that aren’t up to scratch, you will lose the trust of your Insta-followers, and quickly lose your audience.
When you join an Affiliate program and choose the products that you want to sell, sellers provide you with a unique affiliate code that you can use to refer traffic to the target site. Most affiliate programs will offer ready made text links, banners and other forms of creative copies whereby you only have to copy the code and place it on your website to start referring traffic. When interested visitors click on these links from your site they get redirected to the product site and if they purchase a product or subscribe to a service you as the referrer make a commission.
"A good book for those who know they want to make money online and have identified affiliate marketing as a way to go about it. The author teaches you the traditional way of doing it i.e. building websites and writing about the products/services you want to promote. The author also talks about the modern way of going about it that don't require you to build websites.These include building sales funnels or leveraging other people's funnels or building a Facebook or YouTube following and using those channels to promote stuff" - Timothy
Know when (and when not) to use Viglinks and Skimlinks. If you applied to an affiliate program but were denied, you might be able to still be an affiliate for that advertiser through a secondary affiliate program like VigLink or Skimlinks. Basically, they themselves are affiliates and will split their affiliate commission with you if you put their affiliate link in your content for an advertiser. Obviously, the commission rate is lower for you in this case, so if you ever are accepted into the advertiser’s affiliate program directly, immediately switch from using VigLink / Skimlinks affiliate links to your own.
A sound product strategy is a must for new affiliate marketers. Ideally, you should choose a niche that you can make money online with and has a lot of product vendors. This will give you a wide selection of products to offer your online community. However, limit yourself to two or three products at a time, so that you become the expert others turn to and trust when reaching for their wallet.
Affiliate Marketing Blog – This is the source for affiliate marketing news and opinions from Shawn Collins, a co-founder of Affiliate Summit, the premiere affiliate marketing conference. During his approximately 20 years as an online marketer, Collins has garnered a wealth of valuable industry knowledge that he shares on his blog. Collins also offers a podcast, “This if Affiliate Marketing,” where he interviews guests so listeners can learn about the people of affiliate marketing.
Contact the company directly. If you use a product or service and want to recommend it but you can’t find evidence of an affiliate program, consider approaching them and asking if they are willing to set one up (maybe with your help). Highlight your audience and the value of your recommendation. Explain that an affiliate program is simply rewarding happy customers (you!) for promoting, and they don’t have to pay until a sale is made.
""For a beginner, this book is perfect. You'll discover the ways in which one can start making money online through affiliate marketing, everything that you'll need to begin, products you can start to affiliate for right away, ways to grow your traffic, and other ways one is able to utilize all the available information to you on the web to be able to make sure your affiliating business is competitive with that of your competition. The author adds a nice little addition to the book that isn't found in most and that is, a multiple choice question review page(s) after each chapter for one to make sure that they obtained all the vital information within each section before progressing onward.
Can you name 30 products related to your topic? If you know your topic well, you should be able to list 30 or so related or complementary products or services. Can you? If you can, great. There’s a good chance you’ll find affiliate partners that sell products that you can promote in your content. If you can’t name 30 related products off the top of your head, your topic may not have much profit potential.
The second step in your journey is to create a diversified platform. Why diversified? Well, when Henry was flying high with his Google search results, then suddenly knocked down to beyond page 10 after an algorithm update, he tells me that he wishes he had diversified. Instead of focusing solely on the blog, he tells me he should have been building a Facebook Group, online forum and other ways that he could stay connected with people.
Engage with your followers: You cannot expect all interaction to come directly to you. Make time every single day to engage with your followers or anyone involved in your industry by commenting on and liking images. If you communicate with authentic content, people will be drawn to check out your account and, hopefully, join your loyal rank of followers.
In the past, large affiliates were the mainstay, as catch-all coupon and media sites gave traffic to hundreds or thousands of advertisers. This is not so much the case anymore. With consumers using long-tail keywords and searching for very specific products and services, influencers can leverage their hyper-focused niche for affiliate marketing success. Influencers may not send advertisers huge amounts of traffic, but the audience they do send is credible, targeted, and has higher conversion rates.
Thanks for all the information I am slowly working my way through your list of do’s and donts! ! I’ve been approached by a website that wants to develop editorial content for my blog featuring home improvement tips from their”national client” and pay me $40 a year for reviewing and publishing their content. Boy, I am just not sure how this all works? Any words for when we are approached by others to write for our blogs?
Don’t go insane and join a million at once… think first about what would make sense for you to endorse. If you’re a travel blogger for instance, becoming an affiliate for hotels, tours and travel gear may be appropriate. Most companies will have an affiliate program, or be part of an affiliate network. Your best bet would be a quick Google: “company + affiliate program”.
The tips mentioned above covers the bulk about how profitable affiliate sites are set up nowadays. If you’re familiar with building sites and a bit of SEO, then this affiliate marketing guide should put you on the right path. However, if you want a more comprehensive guide to affiliate marketing, then you will need more than just free resources online to get a website up and running.
Very useful info, and thanks for the heads-up about Etsy not allowing affiliate links on Pinterest! Have you ever tried advertising on Pinterest, i.e. paying Pinterest to promote your pins? I was wondering if that could be lucrative with affiliate marketing, where the margins are always lower than when you have your own product to sell. I’m also wondering if it would be lucrative to advertise on Google, Facebook and Youtube (found this guy who supposedly made a lot of money that way – https://moneytestimonials.com/crestani-free-webinar/ ). I’ll probably do my own experiments with this but if you have experience in this area I’d be very interested to hear about it!