Let’s say you have a promotions page where you’re promoting a product via affiliate links. If you currently get 5,000 visits/month at a 2% conversion rate, you have 100 referrals. To get to 200 referrals, you can either focus on getting 5,000 more visitors, or simply increasing the conversion rate to 4%. Which sounds easier? Instead of spending months building domain authority with blogging and guest posts to get more organic traffic, you just have to increase the conversion rate by 2%. This can include landing page optimization, testing your calls-to-action, and having a conversion rate optimization strategy in place. By testing and optimizing your site, you’ll get far better results with much less effort.
What’s your passion? The subject that you talk, write and read about day-in and day-out is a good contender for your passion. It doesn’t have to be overly broad like wine reviews. A sharper focus, say West Coast Wine Reviews, can be a better place to start when learning how to affiliate market. In fact, a narrow focus can help your site appear high in the search engines and stand out in social media, which we’ll get to later. For now, start by listing the topics that interest you, starting with the ones you’re knowledgeable about.
I just LOVE your writing style, Christina! I recently purchased the Making Sense of Affiliate Marketing course, but have yet to really dig in. I had NO idea all of those crazy complications with Amazon! I’ve already been rejected once 😛 But luckily, though my ego was bruised, I pressed on and am now on round 2 (with no success so far..lol) Hopefully with this post and the course I will make something in the next 90 days!
Once you’ve chosen your interest and you’ve create a website where you can write about it, the next step is to pick out the affiliate programs that will advertise on your site. It’s tough to start affiliate marketing without a monetization plan! With over a million products and services to pick from, you’re bound to find something related to your interests, so feel free to go crazy with ideas like underwater basket weaving and scuba lessons if your interests lie with the ocean, or organic food and organic conditioners if you prefer to discuss how to stay beautiful with only organic plant extracts.
If instant gratification is your thing, affiliate marketing will make you want to run into a wall. Even after you surpass the threshold needed to “cash out”, there’s usually a waiting period before your commission is confirmed/approved, simply because they allow time for people to return goods if needed. So yes, affiliate marketing is by no means a fast track to cash.
Formaro tells budding bloggers that “it can take a while to build up enough traffic to get people clicking your links, and then they still have to buy once they land on Amazon. But don’t get discouraged,” advises Formaro. “Keep creating and sharing content, and insert Amazon affiliate links for relevant and helpful products into your posts, and the sales will follow.”
Virtual store pages: An affiliate virtual storefront lists products on your website just like a standard ecommerce store, but the “buy” button sends shoppers to the affiliate partner site to complete the purchase. You create this using a product feed that you populate with affiliate items, and then insert as a page into your website. Most affiliate marketplaces offer this feature. You can also use an affiliate storefront WordPress plug-in like WooZone to build a store using Amazon products.
With all of this in mind, you also need to understand that affiliate marketing is not some get-rich-quick system. It’s a business. A real marketing business that will take some time to grow. All of the resources you need in order to succeed are listed above, but don’t expect overnight success. Give it a good 6 to 12 months and about 10 to 15 hours per week working on your business. If you do that, by this time next year, you should be an affiliate marketer yourself, at the very least making a nice secondary income. If not, in a year from now, you’ll be exactly where you are right now. Focus on the long-term and keep going with sustained effort. Of course, I’m always available as well if you ever want to contact me. I never charge a dime. 🙂
Great! Thanks for sharing this. I am still a bit confused about images though.Is it okay to use a plugin like WP Zon Builder that uses the API to pull images? I usually download them from the product page because I like to use large images in my posts and not the iframe images from the site stripe. So this is not OK? Is there a simple plugin to pull images via API that you would recommend?
In 2006, the most active sectors for affiliate marketing were the adult gambling, retail industries and file-sharing services.:149–150 The three sectors expected to experience the greatest growth are the mobile phone, finance, and travel sectors. Soon after these sectors came the entertainment (particularly gaming) and Internet-related services (particularly broadband) sectors. Also several of the affiliate solution providers expect to see increased interest from business-to-business marketers and advertisers in using affiliate marketing as part of their mix.:149–150
To become a successful, money-making affiliate site owner, you must create interesting and compelling content — and lots of it. Content is what attracts an audience and what that content largely depends on the purpose of your blog. Some bloggers focus on product reviews while others are do-it-yourself crafters who publish how-tos, cooks who create recipes or workout pros who publish fitness-centered articles and posts.
Being open and upfront about earning affiliate commission is another way not to appear pushy or as if you’re just trying to make a sale. This very useful and informative post contained a number of affiliate links and were I to want to buy one of those products or services mentioned, I would actively seek out this post and buy it through Sean as a way of saying thank you for such top information.
The first mistake a lot of affiliate marketers make is that they register with too many different affiliate programs and try to promote everything. Pursuing affiliate marketing down this path can become very overwhelming and you won’t be able to promote any product properly. All you need in order to be successful is a handful of good products to promote. Try to understand the market needs and look for products that align correctly with the topic of your site.
When you do use affiliate links on a page, be transparent about it. This isn’t a choice if you’re in the United States, by the way. The Federal Trade Commission, or FTC, requires you to provide a clear disclosure when receiving money in exchange for promoting a product. Providing a disclosure is as simple as inserting the following message at the top of every post and page that contains an affiliate link:
Will my target audience realistically spend this amount for the product? Again, your reputation is on the line here. Is the product you are thinking of promoting priced reasonably for your audience? When I was writing my ebook, I was stuck on pricing. I asked around for opinions. A number of people suggested I price my ebook at $47! Their idea was to price according to value, not size. In my mind that was crazy. My network was composed of a lot of stay-at-home bloggers, and my collective audience was comprised mostly of people without a whole lot of disposable income. There was no way anyone was going to pay $47 for my 30-page ebook.
Merch by Amazon – If you use Merch by Amazon then you don’t need to set up your own online store – all products are simply displayed on Amazon’s website. Simply upload your artwork to your Amazon Merch account, and add the product information and price. Amazon will then create a product page for your work, and when you receive orders they will print and ship. (Merch by Amazon only prints onto T-shirts and is only available in the US).
The same holds true for video ads. As Mediakix reports, sponsored videos are commented on three times more than sponsored photos. Once uploaded, your post will be labeled ‘Sponsored’ and will show up in the news feed of those users who fit the profile to be the most interested in your offer. This way, Instagram aims to preserve the seamless look and feel of the feed, so that users are more willing to engage with it.
Ohhh making that first affiliate sale might be the greatest feeling ever, even if it’s 18 cents. Here’s the sad thing though: most networks will have a minimum payout threshold that’s typically $50 or $100, so it may be a LONG time before you see the money. I used to be an affiliate for BlueHost, and after my first sale, I was stoked to see $65 in my affiliate report!! Legitimately, I felt like a millionaire. Unfortunately, BlueHost has a minimum payout of $100, so that money went untouched until I made another sale, but even then…
I absolutely see the value in affiliate sales (and Pay Flynn is one of the masters at doing this authentically and openly), but I got really turned off it when I saw a lot of bloggers I read and respect writing junky “How to set up a blog” posts that didn’t seem relevant to their audiences purely so that the could get the sweet Bluehost commissions in.
I’m not sure of the exact reasons why I started to rank, but I have a few theories. It was a very long, honest, and informative post on the subject. I believe this made it stand out from all the other reviews in which the author just wrote up a basic summary of what it’s about. It also is one of the latest reviews on the book, so perhaps google freshness has something to do with it. I haven’t done any linkbuilding on this page and it currently sits at #2.
Outsourcing is so crucially important because that is how you will take your affiliate marketing business from just a small business that makes you a few extra bucks per month to a 5 or 6 figure monster that earns you a passive income. While one site is being outsourced and making you money, you can build a second one. While those two are outsourced and making you money, you can build a third one, and so on. So many new affiliate marketers take their first commission checks and just spend in on themselves. If they re-invested that into outsourcing instead, the returns would be much bigger. My business didn’t truly start taking off until I learned about the power of outsourcing.
You now have a fully functional WordPress website with a great hosting company! That wasn't so hard, was it!? From this point on, your main task is to publish as much content as possible. This site has tons of tutorials and articles on how to grow your affilaite marketing business, but in order for you to fully understand how to publish content and make money with your affiliate marketing blog, check out this article. Best of luck to you as you grow your business! :) Want even more help? Check out this incredible affiliate marketer training program and community of people growing an affiliate business just like you!