Paid advertising is NOT something I recommend for those who are just getting started. With that said, it’s good to have a basic understanding of what is known as PPC or Pay-Per-Click website traffic. In short, you can use services like Google Adwords or Facebook Ads to drive traffic to your site. You pay per website visitor, but you can make a lot of money doing this. Say it costs you $1 to send a visitor to your site, but each visitor on average earns you $2 in affiliate commissions. You, my friend, have a money machine on your hands.
Affiliate marketing is commonly confused with referral marketing, as both forms of marketing use third parties to drive sales to the retailer. The two forms of marketing are differentiated, however, in how they drive sales, where affiliate marketing relies purely on financial motivations, while referral marketing relies more on trust and personal relationships.
Although he had tried countless times in the past, he had failed to quit. But this time was different. His frame-of-mind had changed. And something inside of him clicked when he realized he could use electronic cigarettes to actually ween himself off the "real thing." He implemented a system where he used a low-quality gas station brand, and went from strong to medium then mild over a multi-week period.
Once you know which product you are going to promote and who your target audience is, you have to answer one more question. What are you trying to convey about that service or product in particular? A website has to allow users to get more connected to the product you are promoting. You’ll need high-quality photos, reviews, tips and tricks and all that packed in an attractive design.
Create an Engaged Community – An engaged community, that comment on, like, and share your posts is key to becoming a successful influencer. To create this type of community you will need to put in the work – constantly and consistently post high-quality images that interest and inspire your audience, ask questions, respond to comments, and become a well-known figure within your niche.
Partners that sell services generally pay a flat fee when a user signs up. Sometimes, partners pay if a user signs up for an email newsletter or free trial. Others only pay if the user pays for a service. Typically, the higher payouts are things that are harder to sell. For example, website hosting can be a harder sell than various Amazon services. So, hosting affiliates tend to pay more, but you may not sell as many plans per month as Amazon services. That all depends on your audience and content.
Finally it’s possible to find out what your audience wants. There’s no need to go outside and ask pedestrians for their opinion. With a recently launched interactive poll sticker, which is part of the Instagram Stories, it’s way easier. Want to collect feedback on the promoted product or gather more ideas from the audience? Create a survey in one tap! Ask a question and give two answers to choose from. Check out the statistics to see the votes. The poll will last for 24 hours. If needed, fine-tune your affiliate marketing campaign according to the results obtained.
Your ultimate goal as an affiliate marketer should be to outsource all the work while you collect a paycheck each month. My website DogFoodInsider.com is 100% outsourced at this point. There is always someone willing to work for you. From writers on Constant-Content.com to programmers on Elance.com to odd jobs on Fiverr.com – the sources you can use for outsourcing is nearly limitless.
Hi Christina, quick question about amazon affiliates? I recently signed up for amazon.com as 45% of my readers are from US and I was only with UK amazon. However, my 90 days is almost up for the uk version. Do you know if the 90 day resets for each country you sign up to? And if someone buys something with my UK link, does that count for my 90 days with the US version as well?
I promote many products and services, so I wouldn’t want to use my link to market only one. On the other hand, you might be focused and very passionate about promoting one item. You could add your affiliate link—shortened, cloaked or branded—to your profile or create an account specifically for that item. For instance, you’re passionate about writing and want to promote Grammarly, a free grammar checker. You create an account called @awesomewriter and posts writing tips and motivational quotes. Your bio reads, “Improve your writing with this free software app. Click below to learn more. #Ad.”
Think of it this way – if you were about to open a restaurant, wouldn’t you do some research before quitting your day job and investing hundreds of thousands of dollars into it? Of course you would! You would research the best location, the best type of food to serve, how much you’ll have to pay employees, where you’ll source ingredients from, what type of tables and furniture to use, the best ovens and equipment for the kitchen, and all sorts of stuff. If you just “wing it” and open a restaurant without doing any research first, you’ll most likely fail. While affiliate marketing can be started part-time and without much capital, the same holds true. If you don’t research and plan, you will fail.
I do find the rejections strange sometimes, and you are SO right that often there doesn’t appear to be a good reason. Just yesterday I got a rejection from a program I applied to months and months ago citing that “my site wasn’t a good fit”, but I had actually been accepted to them through CJ Affiliate when I first applied and have been generating pretty consistent sales haha. Oh well! Guess we’ll never know the “inner workings” of it all, but thanks for reading Robert 😀
Let’s say I’m a photographer who teaches digital photography to beginners. I use Photoshop to edit my images and mention it frequently on my blog. I even post full-length tutorials using the software regularly. This makes Photoshop a great contender for my affiliate marketing strategy. It’s a product I trust and provide information on how to use regularly. So, I search for “photoshop affiliate program” on Google and come across Adobe’s affiliate program.
Amazing and thorough breakdown of how it all works! Thank you so much for sharing! a group of 3 friends myself + 2 are about to start affiliate marketing together. Since many advertising rules have changed with affiliate marketing (facebook ads etc.) and many articles have not been updated since, weʻd love any advice or suggestions you have for 2018!
Great tips! Since I just started blogging in January I am still really just getting my toes wet in affiliates. However, I did notice that pictures and real life demonstrations of the product really help. For instance, I have several food posts where I talk about my favorite cook books and show what I have cooked out of them, and then included amazon links, sure enough I sold a few cook books.
Mistake #2: Using the “They must not be my people” excuse to be spammy. I’m not a fan of this common tactic. Here’s how it works: people send a huge number of sales/promotional emails to their list with no warning and with no easy way to opt out. When people complain or unsubscribe, they put it on their subscribers (“Oh well, they aren’t my type of subscriber anyway…”), instead of taking responsibility for the spam (let’s call it what it is). What ever happened to “treat others the way you want to be treated”?
One other positive about the Ultimate Bundles affiliate program that your readers may not have realized… They actually offer second-tier commissions too, meaning you’ll earn a share of the sales from any affiliates that you refer to the program. In this case, it’s 10% of their bundle sales during their first year as an affiliate which could be a nice earner!