Another great way to get the most out of Instagram influencers in your affiliate program is to host a product giveaway with them. Influencers love running giveaways because they receive excellent engagement from them and gain a lot of new followers in the process. When you structure the giveaway with the influencer you do want to make sure that it’s not one sided and you get some new followers for your social media accounts as well. At the end of the day, it’s a great way to get some new followers and get some great marketing out there for the cost of your product, which is usually a brand’s preferred currency.
1. EasyAzon flat-out didn’t work, and their customer service was the absolute worst. 2. Genius Links worked, but often the same products wouldn’t be available on other Amazon sites, and the link would redirect to another product or a search page full of irrelevant products… not ideal. Plus, I was getting more clicks, but not enough international conversions to justify the $9 a month [seriously guys, Amazon does not pay well haha]. Long story short: this is a complication to be wary of!
Keep in mind that even with offers to pay these Influencers, it’s still a numbers game (though money definitely talks). So keep sending these emails out and you’ll get responses soon enough. Start with a goal of 25 emails a week. It’s normal to get only several response from these emails, so don’t worry about low response rates too much. Tweak your pitch and keep at it.
To think you guys scrambled and re-invented the wheel in 5 days is absolutely amazing too! I am glad you produced this thorough resource on how to hopefully abide by the Amazon TOS; play it on the conservative/safe side is the message here. You people are so knowledgeable in your business, and even you guys got a knock on the door from Amazon Associates.
If you've taken the time to build an email list, then you should use that opportunity to survey your subscribers. Consider asking them, specifically, what they're most interested. I recently did this and the answers actually surprised me. However, another thing the answers did was allow me to laser-focus my affiliate offers in the right direction. This is invaluable information and it's coming straight from your list.
Something to not overlook also is Pinterest, on almost all of my popular posts I spend the time to make a Pinterest specific image for them. If you don't know how to use Adobe Photoshop you can use a free online tool like Canva to create images. There are also plenty of WordPress plugins that add pin buttons to your blog as well. There are plenty of ways you can use Pinterest to drive traffic, see more tips on Buffer's blog.
Freelancer – refer people to developers, designers, and other freelancers you’ve worked with and make 100% of Freelancer’s project commission for the first 90 days. I get a lot of people requesting WordPress speed optimization services… so I refer them to my developers with a freelancer affiliate link and make $125/month in passive income. You can’t use affiliate links to link to specific freelancer profiles, so I direct people to the homepage via affiliate link and give people my developer’s usernames.
Once your platform is live, you need a product to promote. However, you should avoid the temptation to do this early on. Get that emotional investment going before you attempt to do this. If you begin too early, you run the risk of losing a large portion of your audience. Take the time to first create insatiable content and deliver enormous amounts of value before you attempt to sell your audience anything.
When you join an Affiliate program and choose the products that you want to sell, sellers provide you with a unique affiliate code that you can use to refer traffic to the target site. Most affiliate programs will offer ready made text links, banners and other forms of creative copies whereby you only have to copy the code and place it on your website to start referring traffic. When interested visitors click on these links from your site they get redirected to the product site and if they purchase a product or subscribe to a service you as the referrer make a commission.
Pinterest users have always been able to pin images from sites that contain affiliate links, but just over a year ago users were banned from embedding affiliate links directly in a pin itself. This tactic was one of the primary ways pinners could generate revenue, as they could potentially earn a commission from any merchant partner they directed a user to. However, rampant spammer abuse led Pinterest to ban the practice.
I’ve learned so much with this course! KC Tan is an excellent instructor. He covers all the bases. Also, his facebook group and email list have both been a great value for me. I’ve made money using this method, and I’m hoping to start making even more by learning list building details in another of his courses that I just started. So glad I came across his courses. – Maya Brown
As search engines have become more prominent, some affiliate marketers have shifted from sending e-mail spam to creating automatically generated web pages that often contain product data feeds provided by merchants. The goal of such web pages is to manipulate the relevancy or prominence of resources indexed by a search engine, also known as spamdexing. Each page can be targeted to a different niche market through the use of specific keywords, with the result being a skewed form of search engine optimization.
You Don’t Need To Track Affiliate Links To Improve Conversions – you will always hear people telling you to track affiliate links. But for me, I generally use the same content about SiteGround on all my speed optimization articles… it is very important it converts well. Change your approach on how you recommend your affiliate product (it’s perfecting your sales pitch).
Hey, thanks for the great post. I’ve been following Pat Flynn and love his “give and it shall be given unto you” attitude..my perception anyway. At 50, with a high school education, I’m trying to learn affiliate marketing from information online. What I’ve gleened so far is to focus on giving the best, most honest information, like your Parents would give you. In exchange for your efforts rewards will come.
Plus, leverage Instagram Stories, as they are known to be an effective business tool. They allow placing the links of the promoted products on a video. If a customer taps on the affiliate link, they will be redirected to the advertiser’s website where the products are available to buy. Don’t forget to add the location and hashtag stickers to raise the discoverability of your Instagram Stories.
Translation: Amazon won’t let you join their affiliate program if your site is involved in anything illegal, deceptive, violent, or hateful. But even if this doesn’t describe your site (and I hope it doesn’t!), keep in mind that sites of an “adult” nature may not be allowed either. Also, even if your site is totally family friendly, if it’s focused on kids it may not be allowed, as Amazon says it won’t accept sites directed toward kids who aren’t teenagers yet.
It’s important to do some research into both your potential Influencer and their followers to see if this affiliate partnership is a good fit. While there’s no need to go over-board and nit-pick every single post, scrolling through and reading the comments on a few dozen will give you a good sense of whether this Influencer is right for your business.
If you’re a blogger, start by going through your analytics and finding your most popular posts. In Google Analytics (GA) you can find these pages by going to your GA Dashboard > Behavior > Site Content > All Pages. Examine the ones at the top of the list that bring in the most traffic. Are there any affiliate products or services you can naturally include in them?
I literally went from $20k/year to $150k/year in 2 years – see my 2018 income reports. I did this by dropping my web design/SEO clients and tried to make money with affiliate marketing (I write SEO/speed optimization tutorials). 90% of my affiliate income comes from SiteGround, a hosting company who awarded me affiliate of the month in July, 2017 when I made $9k in 1 month. Since then I have continued to hit numbers like this – the screenshot below is from March, 2018 when I made $14.5k in 1 month (just with SiteGround). I have other affiliates too.
Virtual store pages: An affiliate virtual storefront lists products on your website just like a standard ecommerce store, but the “buy” button sends shoppers to the affiliate partner site to complete the purchase. You create this using a product feed that you populate with affiliate items, and then insert as a page into your website. Most affiliate marketplaces offer this feature. You can also use an affiliate storefront WordPress plug-in like WooZone to build a store using Amazon products.
You don't need a tool, you need a good strategy. You have few products ready to be sold, so, to complete the process you need a traffic and conversion. You can have some paid traffic from social networks, search engines, forums and other advertising websites. For the conversion you need a well built website and attracting products that your visitors will want to buy.
Pinterest’s enhanced ability to detect spam pins is great news, but it also means that pinners should take precautions to ensure their affiliate pins aren’t inadvertently flagged as spam. One of the guiding principles is that the image in a pin should be consistent with the destination of the pin. For example, a pin with an image of a throw pillow on a couch should not redirect to a vacation booking site.
I could have promoted WP Engine (hosting company) for $200/sale with no tier program to climb – sounds pretty good right? But when I checked ShareASale I saw their reversal rates were 24%! Just to give you an idea SiteGround’s reversals are less than 10%. WP Engine starts at $29/month while SiteGround’s is $3.95/month, plus SiteGround has a better reputation. I had to climb a tier program to get SiteGround’s $150/sale, but long-term my research paid off.
For example, when someone drops a comment on a blog post, you should engage with that person, even if it's only to say thanks. This helps to bridge that emotional divide. Be sure to stay on top of all engagement on every platform. Don't allow it to consume you, but do your best to respond to people in a timely manner. This could make all the difference in succeeding with a sale or making someone pass you up. The more you nurture and develop your audience, the more they'll believe become fervent buyers.
In the past, large affiliates were the mainstay, as catch-all coupon and media sites gave traffic to hundreds or thousands of advertisers. This is not so much the case anymore. With consumers using long-tail keywords and searching for very specific products and services, influencers can leverage their hyper-focused niche for affiliate marketing success. Influencers may not send advertisers huge amounts of traffic, but the audience they do send is credible, targeted, and has higher conversion rates.
This course will provide you with a detailed education about affiliate marketing. Especially since it’s created by master affiliate marketer, KC Tan, who reveals all his secrets in the 3-hour on-demand video. This training program was enrolled in by 19,444 students, who left some inviting testimonials. This course offers you a great opportunity to learn the Clickbank affiliate system.
That’s a great tip Sean, thanks! I was thinking about what you said in your post about some companies not putting that they have affiliate links and you having to do some digging and there are couple of companies/authors who made products I love and keep using, but I’m not sure how to go ahead and ask about the affiliate link. I read the post you linked below about asking for guest blogging, which I thought was a must-read, and so, if you think of doing a follow-up on this one, would love to read some of your tips and do’s and don’t about this. Thanks again, Sean, you’re doing some very inspiring work here!
Win-win-win. The advertiser wins because they only pay when a purchase is made (as opposed to the shotgun approach of paying to advertise to the masses and waiting for a small percentage to actually buy). The affiliate wins because they make money while providing helpful advice. The customer wins because they get a trusted recommendation for something they might not otherwise have known about.
If you use WordPress to run your affiliate site, you’ll eventually hear about Amazon affiliate plug-ins. These are third-party programs that streamline adding Amazon affiliate links to your website, provide advanced display tools and help with overall performance management. This sounds enticing, but many blogging pros warn new bloggers that relying on plug-ins can be risky.