I am so delighted to have my friend Tasha from Designer Trapped in a Lawyer’s Body here today to talk a little bit about blogging strategy– and more specifically, monetizing your blog! Tasha is my go-to source any time I have questions about using affiliate sales as an income stream for my site, and I know you will find the information she has to share incredibly helpful as well. I’ll let her take it from here!
Hey Jan, glad it made you think. As you've found out it's not easy to rank #1 on Google especially when so few people will link to your product reviews. You need to tackle a specific niche with a focused target audience as a whole and build a community of like minded people around your site in order to make any significant income online sustainably and for the long term.

Plus, it can be especially tempting this time of year to “catch the wave” of holiday shopping excitement and—as we talked about earlier—start promoting products you don’t know well and haven’t even used personally. While that may lead to some extra sales in the short term, in the long run you risk your audience’s trust by promoting products you don’t know and can’t stand behind.
Websites consisting mostly of affiliate links have previously held a negative reputation for underdelivering quality content. In 2005 there were active changes made by Google, where certain websites were labeled as "thin affiliates".[34] Such websites were either removed from Google's index or were relocated within the results page (i.e., moved from the top-most results to a lower position). To avoid this categorization, affiliate marketer webmasters must create quality content on their websites that distinguishes their work from the work of spammers or banner farms, which only contain links leading to merchant sites.
Adam Enfroy is the Affiliate Partnerships Manager at BigCommerce. With 10+ years of experience in digital marketing, ecommerce, SEO, web development, and selling online courses, he is passionate about leveraging the right strategic partnerships, content, and software to scale digital growth. Adam lives in Austin, TX and writes about building your online influence by scaling your content and affiliate marketing strategies on his blog.
80% of your pins should be someone else's content - again, something I read. The point is to not be spammy with your content. If you're targeting a particular audience, give them other great content they might find interesting. This is why I only choose about 10 products on Creative Market per day to share. I don’t want to seem spammy, and I spread them out throughout the day.
To learn how to start affiliate marketing, you first need to launch a website. Blog platforms are the best choice for affiliate marketers, and the most popular platform is WordPress. If you’re serious about making money through affiliate marketing, you should start on WordPress, plain and simple. It costs you just $2.95 per month with our preferred hosting provider, Bluehost. Enter your website name below to get started:
Second, it’s a good idea to create a few new personal boards that are used solely for the purpose of pinning products that are for sale (using your affiliate links of course). For example, I have created a personal board called “Gorgeous Throw Pillows and Bedding.” The description for the board is “This board is full of gorgeous throw pillows, accent pillows, decorative pillows, duvet covers, sheets and bedding. Changing your throw pillows and bedding is such an easy way to refresh any room on a budget!” I pin beautiful products to it and edit the urls of the pin to my affiliate links, using the process described above.
Some good tips. I fully agree that it’s all about trust and it is always good to recommend an affiliate product that you have actually used. Why risk your reputation on a product you don’t know if it’s any good or not? If people buy one dodgy product from your site, they will probably never make that mistake again. That it why my blog strongly advocates ethical affiliate marketing. It’s the best long term stragey for affiliate marketing success.
“Blogging, paid search, social media, video, mobile, podcasting, organic search, email, and so on — all of these tactics are used to by affiliate marketers to promote an array of affiliate products and services,” says Collins. “Different mixes work best for each unique niche and affiliate marketer, so beginners should explore the options and focus efforts on a few marketing channels that convert the best.”

I hope you found all of this to be helpful. Learning affiliate marketing for free is actually easy to do. There are lots of people teaching affiliate marketing for free. The problem is learning from the right people and knowing who the right people are. The above information should help show you that you really can learn from successful affiliate marketers at no charge. Those videos in your free account speak for themselves.
"A good book for those who know they want to make money online and have identified affiliate marketing as a way to go about it. The author teaches you the traditional way of doing it i.e. building websites and writing about the products/services you want to promote. The author also talks about the modern way of going about it that don't require you to build websites.These include building sales funnels or leveraging other people's funnels or building a Facebook or YouTube following and using those channels to promote stuff" - Timothy
Be honest. Talk about what you like and don’t like. Be fair and build trust. It will serve you well later. For examples, check out my review posts about Elite Blog Academy and Self Publishing 101. I get emails frequently from people who tell me they decided to purchase one of those courses through my affiliate link because it was the most balanced review they found.
Also known as a publisher, the affiliate can be either an individual or a company that markets the seller’s product in an appealing way to potential consumers. In other words, the affiliate promotes the product to persuade consumers that it is valuable or beneficial to them and convince them to purchase the product. If the consumer does end up buying the product, the affiliate receives a portion of the revenue made.
Set up a website. Professional or business websites can also use the Affiliate program. However, they are best used with people who do not sell similar products on their website, since Amazon's marketplace can drive business away. If you have a website promoting different products, a club, a non-profit or a service, then you can recommend quality products on your site and make money doing it.
To become a successful, money-making affiliate site owner, you must create interesting and compelling content — and lots of it. Content is what attracts an audience and what that content largely depends on the purpose of your blog. Some bloggers focus on product reviews while others are do-it-yourself crafters who publish how-tos, cooks who create recipes or workout pros who publish fitness-centered articles and posts.
From what I’ve read, and from what Tasha has answered in other comments above, it seems like Amazon themselves give contradictory information. In one of Tasha’s previous answers she says, “Hi Tim! I’ve talked to Amazon about this as well, as have many other bloggers I know personally. Each one of us is getting different answers. It’s VERY frustrating. Many have been told as long as their Pinterest account is listed in their profile, it’s fine. For those that haven’t, I’ve pointed out during my calls to Amazon that you can pin Amazon affiliate products directly to Pinterest from the rewardStyle interface, so it’s silly for them to tell anyone that they can’t do it directly from their Amazon Associates account. But of course, with Amazon giving different bloggers different answers, you have to do what you are comfortable with. Or, if in doubt, pin Amazon products via rewardStyle if you are a member 🙂 Hope that helps.”
Keep in mind that it’s important to promote affiliate product links authentically. Refrain from being salesy and remember that your primary job is to help readers or customers find products that are useful, inspirational, and beautiful. Focus on sharing products that make your audience members’ lives easier, and you’ll naturally increase clicks and sales.
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