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Many affiliate marketers use paid advertising to generate additional traffic to their site and drive more sales. Paid advertising on social media is often a good place to start, as these networks tend to be more affordable.You may also want to consider taking out inexpensive banner ads on small niche sites. Depending on your niche, Google AdWords could also be a good option to drive some paid traffic to your site.
The phrase, "Affiliates are an extended sales force for your business", which is often used to explain affiliate marketing, is not completely accurate. The primary difference between the two is that affiliate marketers provide little if any influence on a possible prospect in the conversion process once that prospect is directed to the advertiser's website. The sales team of the advertiser, however, does have the control and influence up to the point where the prospect either a) signs the contract, or b) completes the purchase.
From what I’ve read, and from what Tasha has answered in other comments above, it seems like Amazon themselves give contradictory information. In one of Tasha’s previous answers she says, “Hi Tim! I’ve talked to Amazon about this as well, as have many other bloggers I know personally. Each one of us is getting different answers. It’s VERY frustrating. Many have been told as long as their Pinterest account is listed in their profile, it’s fine. For those that haven’t, I’ve pointed out during my calls to Amazon that you can pin Amazon affiliate products directly to Pinterest from the rewardStyle interface, so it’s silly for them to tell anyone that they can’t do it directly from their Amazon Associates account. But of course, with Amazon giving different bloggers different answers, you have to do what you are comfortable with. Or, if in doubt, pin Amazon products via rewardStyle if you are a member 🙂 Hope that helps.”
What are the terms of the program? Is there anything I need to be aware of that would make a program not worth it for me. For example, Amazon Associates does not allow you to put your affiliate links in emails. If your main method of communication with your audience is via email, Amazon might not be a good fit for you. Wayfair, for example, does not allow their affiliates to post affiliate links on Pinterest or any other social media site. If that’s a strategy you rely on, Wayfair might not be a good fit for you.
When you promote a product you also promote the person or the company who is behind the product so try to choose wisely. You don’t want your visitors to go and buy a product following your advice then come back unhappy. Do you think that this visitor will come back to your site and take your advice again? Most likely no; this can hurt your credibility in the long run. Usually, websites/company that offer good customer service will have better customer satisfaction so try to stick with promoting their products.
Developing and monetizing microsites can also garner a serious amount of sales. These sites are advertised within a partner site or on the sponsored listings of a search engine. They are distinct and separate from the organization’s main site. By offering more focused, relevant content to a specific audience, microsites lead to increased conversions due to their simple and straightforward call to action.
Hi Christina, quick question about amazon affiliates? I recently signed up for amazon.com as 45% of my readers are from US and I was only with UK amazon. However, my 90 days is almost up for the uk version. Do you know if the 90 day resets for each country you sign up to? And if someone buys something with my UK link, does that count for my 90 days with the US version as well?
I literally went from $20k/year to $150k/year in 2 years – see my 2018 income reports. I did this by dropping my web design/SEO clients and tried to make money with affiliate marketing (I write SEO/speed optimization tutorials). 90% of my affiliate income comes from SiteGround, a hosting company who awarded me affiliate of the month in July, 2017 when I made $9k in 1 month. Since then I have continued to hit numbers like this – the screenshot below is from March, 2018 when I made $14.5k in 1 month (just with SiteGround). I have other affiliates too.
In the BigCommerce affiliate program, you receive a 200% bounty per referral and $1,500 per Enterprise referral, with no cap on commissions. Plus, the more referrals you drive through the program, the higher your commission tier will go. BigCommerce uses an industry leading 90-day cookie, so you will receive credit for up to three months for the referrals you generate. Also, there are no obligations or minimum commitments to join the program.
Plus, leverage Instagram Stories, as they are known to be an effective business tool. They allow placing the links of the promoted products on a video. If a customer taps on the affiliate link, they will be redirected to the advertiser’s website where the products are available to buy. Don’t forget to add the location and hashtag stickers to raise the discoverability of your Instagram Stories.
Keep in mind that it’s important to promote affiliate product links authentically. Refrain from being salesy and remember that your primary job is to help readers or customers find products that are useful, inspirational, and beautiful. Focus on sharing products that make your audience members’ lives easier, and you’ll naturally increase clicks and sales.
Since I share affiliate marketing strategies with awesome people like you, naturally my content may contain affiliate links for products I use and love. If you take action (i.e. subscribe, make a purchase) after clicking one of these links (ads), I'll earn some coffee money ☕️ which I promise to drink while creating more helpful content like this.Affiliate Disclosure