This is like a free graduate level college course every month available just for the reading. And unlike most college professors, these guys and gals are actually earning in the real world. Michelle made well over a million USD last year from mainly affiliate programs,AFTER she paid her running expenses and US taxes. She sure didn't do it by reviewing bicycle pedals 😉
It’s important to know where your traffic is coming from and the demographics of your audience. This will allow you to customize your messaging so that you can provide the best affiliate product recommendations. You shouldn’t just focus on the vertical you’re in, but on the traffic sources and audience that’s visiting your site. Traffic sources may include organic, paid, social media, referral, display, email, or direct traffic. You can view traffic source data in Google Analytics to view things such as time on page, bounce rate, geo location, age, gender, time of day, devices (mobile vs. desktop), and more so that you can focus your effort on the highest converting traffic. This analytics data is crucial to making informed decisions, increasing your conversion rates, and making more affiliate sales.
Affiliate Marketing Blog – This is the source for affiliate marketing news and opinions from Shawn Collins, a co-founder of Affiliate Summit, the premiere affiliate marketing conference. During his approximately 20 years as an online marketer, Collins has garnered a wealth of valuable industry knowledge that he shares on his blog. Collins also offers a podcast, “This if Affiliate Marketing,” where he interviews guests so listeners can learn about the people of affiliate marketing.
ps. collecting these Facebook polls is one of the main reasons I was able to get so many SiteGround sales. Yes, I’m suggesting SiteGround for your host, but this is also a strategy that can be used to collect unbiased reviews. Just go to Facebook and search “SiteGround poll” and you can dig up some great stuff – you can do this with lots of affiliate products/companies.
Since the introduction of Instagram stories was released in November 2016, it has become incredibly popular as a peek into the day to day lives of some of the most popular Instagrammers out there. Anything that gets posted lasts for just 24 hours. @sheshopped posted about creating pretty ice cubes for her Marks and Spencer Australia photo shoot the next day. This lets people know to expect something new on your Instagram the next day to highlight that brand and piques people’s curiosity.
For those who want to figure out how to sell Amazon products and make money off it, this course on 2017 Affiliate Marketing + SEO Strategy could be ideal for you. It’s a quick course that teaches how to build an amazon affiliate website, brushes you on the latest SEO techniques but may not be enough if you are looking at an advanced curriculum. The trainer Isli Hoxha, Website Developer & Growth Hacker will teach you marketing in depth.
When beginning your affiliate marketing career, you’ll want to cultivate an audience that has very specific interests. This allows you to tailor your affiliate campaigns to that niche, increasing the likelihood that you’ll convert. By establishing yourself as an expert in one area instead of promoting a large array of products, you’ll be able to market to the people most likely to buy the product.
Oh boy I have so much to learn. This book provided me with great information on tapping into the audience, advertising using Adsense, a detailed guide on how to put information into blogs and websites using affiliate offers via Clickbank, how to include PayPal buttons on your site, the basics of building an android app (i'll definitely be looking into that one more), YouTube videos and other ideas too! Wow, I've only flicked through it so far so now it's time to go back and look into that information a little closer and start applying!
Choose products carefully. Don't promote something you wouldn't buy or don't like just to make money. It will backfire and cause you to lose credibility with your website visitors. People are more likely to buy products you personally recommend. If you don't have experience with the product, be sure to check out reviews to see what other people's experience with it is.
Like them or hate them, hashtags make a difference. They improve the discoverability of posts and drive likes and comments. The key point here is relevance. Use the hashtags that correspond to your niche. Carry out research and pay attention to the tags your competitors use in their posts. Incorporate some branded hashtags to raise awareness, like the name of the promoted product or any other related tag. Let your creativity flow. Instagram allows to use up to 30 hashtags per post, but be careful not to go overboard. The optimal number of hashtags for maximum engagement is 11.
Will my target audience realistically buy this now, or at a different time? Be sensitive to sales cycles and seasons. Maybe you should avoid holidays (when people are away from their computers, like July 4 in the U.S.) or maybe you should target holidays (like the day after Thanksgiving), but know the difference. Again, know your audience. Plan your content accordingly.
Theme – you don’t need a special theme for affiliate marketing, you probably just need a blog. I recommend StudioPress themes since that’s what Yoast, Matt Cutts (from Google), and I use. Matt Mullenweg, founder of WordPress also recommends them. One of the biggest mistakes I made was using a theme from Themeforest… since they’re built by independent developers who may stop making updates to their theme. This happened to me and I hear horror stories all the time about people having to switch themes and redesign their entire site. I’ve been using the same StudioPress theme (Outreach Pro) for 3 years. Their themes are lightweight (load fast), SEO-friendly via optimized code, secure, and they have a huge selection of plugins for the Genesis Framework and an awesome community in the Genesis WordPress Facebook Group. They include documentation for setting it up and will serve you for many, many years.
Interested in knowing how to start affiliate marketing? It can be overwhelming when you first start out, but learning all about affiliate marketing and how to start is actually fairly easy. Affiliate marketing is an exciting alternative to the traditional means of making money through advertising on the internet. While professional media sites often resort to increasingly intrusive popup ads and video ads that sometimes play full audio whether you want them to or not, affiliate marketers can afford to be less aggressive and yet still make a living off of advertising revenue.
According to Beeskow Blay, “Authenticity is the key to developing affiliate content that brings value to your audience and, in turn, influences them to purchase featured products.” She advises affiliate marketing beginners to “keep your message and brand consistent, find your voice and avoid overly pitchy posts or product insertions that are misaligned with your brand.” She warns that audiences are “quick to spot affiliate fakery. If they feel misled, they’ll find another source of information and not return to your site or social pages.”
Videos also make it easier to build a relationship with your audience; you can talk right to them, and they can hear your voice (and see your face, though that’s not always necessary). Plus, not only are you sharing what the product looks like and how it works, since you’re the one who’s showing your audience how it works, you’re also building your authority with them as an expert they can trust.
Designed to create a huge amount of traffic at all times, these sites focus on building an audience of millions. These websites promote products to their massive audience through the use of banners and contextual affiliate links. This method offers superior exposure and improves conversion rates, resulting in a top-notch revenue for both the seller and the affiliate.
Affiliate marketing is commonly confused with referral marketing, as both forms of marketing use third parties to drive sales to the retailer. The two forms of marketing are differentiated, however, in how they drive sales, where affiliate marketing relies purely on financial motivations, while referral marketing relies more on trust and personal relationships.
This is extremely helpful information for somebody who is a newbie blogger! I’ve been looking for an all inclusive “guide” to explain affiliate marketing and this is the best I’ve found. Quick question for you – when you talk about the cookie expiration date, is that from the date that you post your review/recommendation or from the date that the reader clicks on the link? For example, the affiliate links you posted in this post are well over 90 days old but if I click on one of them now and buy that product, do you still get paid? Just curious how that works.
Check what other items your referrals are buying. One great feature of the Amazon Associates program is that you get paid on items your referral buys, whether or not they buy the specific item you referred. Amazon stats will let you know what items you referrals bought. If you haven't yet promoted the item, and it's a fit for your blog or website, you should consider adding to your product list.
Mistake #2: Using the “They must not be my people” excuse to be spammy. I’m not a fan of this common tactic. Here’s how it works: people send a huge number of sales/promotional emails to their list with no warning and with no easy way to opt out. When people complain or unsubscribe, they put it on their subscribers (“Oh well, they aren’t my type of subscriber anyway…”), instead of taking responsibility for the spam (let’s call it what it is). What ever happened to “treat others the way you want to be treated”?
A sound product strategy is a must for new affiliate marketers. Ideally, you should choose a niche that you can make money online with and has a lot of product vendors. This will give you a wide selection of products to offer your online community. However, limit yourself to two or three products at a time, so that you become the expert others turn to and trust when reaching for their wallet.
Affiliate marketing allows you to make money online, even if you don’t have a blog, website, or any products of your own. Following a few simple steps can get you up and running within hours and earning your first commissions right away. Affiliate marketing really is one of the fastest and easiest ways to make money online and should be a part of every online business owner's portfolio.
I personally prefer to do it that way--you can create a more convincing review that's more likely to make sales. It's not always possible or practical, though; for example, would you break up with your significant other just to test a product for getting your ex back? ;-) In cases like that, or if the product is expensive, it's usually best just to use the vendor's affiliate resources instead.
I relay the story of Dan Henry because it exemplifies the power of this thing called the internet that binds us all. And while Henry has succeeded on a massive scale, so many others have hit roadblocks, stumbled, fallen and failed. The large rate of failure helps to mystify and obfuscate this world of affiliate marketing because so many are trying to penetrate this market but so few are able to succeed on a large scale.
Many Instagrammers use shortened link services such as Hootsuite (Ow.ly) and Bitly (Bit.ly). While shortened links are practical to use in posts and on other networks, I don’t recommend using one in your bio unless it’s consistent with everything else. Also, it helps if the link is customized or branded. For instance, an account for women’s shoes uses bit.ly/sixinchheels, which would be acceptable.
Ooh that makes sense! Yeah, surname would probably be a big one. I’ve also heard that they keep tabs on any old addresses you’ve registered and if the address is the same as someone buying from you, then that doesn’t count either. I can’t imagine they’d be able to know who ALL your friends are, but a good thing to be mindful of! When I first started I thought, hey, why not just make a FB post and tell everyone to buy off me? haha then I realized maybe it’s not that simple.
An elegantly straightforward process, affiliate marketing via reviews, blogs, social media, and other platforms is a new frontier in marketing that’s just waiting to be utilized. Follow the tips included in this article, and you’ll be able to engage your audience, convert passive readers into active consumers, and enhance your paycheck one click at a time.
I once persuaded my mum to buy all my Christmas presents using my affiliate links on Amazon, and then found out that Amazon won’t pay out to anyone with the same surname as you (as they assume them to be family; luckily I have an unusual surname!) or anyone who lives at the same address. However one of my friends has ordered through one of my affiliate links and the commission has tracked for that. It’s my ONLY commission, mind. And my account hasn’t been shut down yet (touch wood, fingers crossed etc etc…)
Today on the show, I’m talking with Michelle from Making Sense of Cents. Michelle and her husband sold their house in July of 2015 and now travel full-time in their RV. Some of their more recent adventures include a 2-week sailing trip to explore the possibility of sailing full-time in the future. Michelle is a blogger who shares income reports on her blog. If you take a look at her latest Income report, you will see that she earned over $100,000 on her blog in the month of August alone, while working less than 10 hours per week. That’s how she can afford to travel full-time.