When you visit an affiliate company, you’ll be able to choose between a free plan or one that comes with a monthly cost. The premium membership comes with more support, more websites, and a stronger connection to the affiliate marketing community, but if you’re at the point where you’re just dipping your toe in the water to see what it’s like, the free membership option comes with some support for the first week and enough freedom and tools to quickly create a basic website and get going.
“Affiliate marketing is split across many different channels,” says Shawn Collins, co-CEO of Affiliate Summit, a global affiliate marketing conference. So, once your home base affiliate marketing website is set up, it’s time to explore others ways to reach readers and build your audience. This is another ongoing task for beginner and seasoned affiliate marketers alike since online, social, and mobile marketing is an ever-changing field.
Amazon affiliate marketing works like other affiliate marketing programs by paying website owners — generally bloggers — commissions on sales that result from marketing Amazon products to their audience. Site owners insert trackable Amazon affiliate links into site content like blog posts and can also insert affiliate ads into site sidebars, headers and footers.
Do your due diligence and research your potential partner. Do any red flags pop up when you Google their name? Is there bad buzz around them in their specific niche? Do they play well with other Influencers and/or brands? This is important because the minute you attach your brand to a bad Influencer, it may take a long time for your reputation to recover.
While your site is still new, it's a good idea to start capitalizing on someone else's audience. Continue focusing on building your own content, but also considering writing content for a few big, high-traffic blogs that are relevant for your niche. By writing content for a bigger site, you are able to get in front of another audience and showcase your expertise on a particular topic. This will eventually lead to more traffic to your site, as well. 
Tip #1 Post links to your landing pages and websites within your stories. Now before you get all like, but I need to have like 10,000 followers to be able do that. Let me give you a strategy to help get you there ASAP. The strategy I prefer for getting 10,000 followers takes a little longer than follow/unfollow, but it gets high quality active followers, and that’s Gary Vee’s $1.80 strategy. Basically with this strategy you search up 10 hashtags in your niche and and leave your 2 cents, AKA a comment on the top 9 posts for each hashtag. I highly recommend doing this over the follow, unfollow method because you can really build a strong connection which of course is great for sales, but if you’re a little more impatient feel free to do the follow, unfollow method with an app like captivate to speed up the process.
Shopping on Instagram allows brands to add shoppable tags to their images. As you can see from the image above, these tags contain a product’s name and price. However, if Instagrammers click on a tag, extra information about this product will be displayed on their screen. Importantly, and super excitingly for eCommerce stores, a View on Website call to action button will also be displayed with the extra product info. This button will link directly to the product page on the brand’s online shop.
As you might already know, Instagram has made it possible and easy to switch between your personal and business accounts. Setting up a business profile has a number of advantages. It allows you to get access to real-time analytics and view the engagement metrics on particular posts. Users, in turn, can reach out to you by tapping the Contact button and taking a specific action afterwards, like making a call or sending you an email. In 2016, Instagram rolled out a new option for business accounts – Instagram for Business. It’s a great way to put the promoted product in front of your target audience in a few simple steps. Upgrade your business profile to Instagram for Business. Create a compelling, eye-catching post featuring the product. Select the target audience, budget, promotional content, CTA, and duration of the promotion. Once it’s done, you will see the button “Promote” under your post and be able to start running your ad on Instagram!
Hayes advises, “when you’re getting started, I would highly recommend sticking to review articles, particularly roundup reviews. These are a great way ease yourself into the content creation process. During the research process, you will get a deep understanding of your audience and the types of problems they’re trying to resolve by visiting your site.”

Style, trend and new releases posts: Styles, trends and new release content applies to much more than fashion. Style, hot finds and new release content can cover all topics, from tech, home decor and camping equipment to cooking, boating and horseback riding. Stay on top of the latest and greatest products within your topic and feature them in recurring posts.


Be honest. Talk about what you like and don’t like. Be fair and build trust. It will serve you well later. For examples, check out my review posts about Elite Blog Academy and Self Publishing 101. I get emails frequently from people who tell me they decided to purchase one of those courses through my affiliate link because it was the most balanced review they found.
But beyond these specific points, promoting affiliate products on Amazon really involves the same ground rules that apply to affiliate marketing in any form or on any other site or network. That is, know the products you’re promoting, be honest in how you represent those products, and give people enough information to make an informed decision about the product.
If all of this has convinced you that you want to start as an affiliate influencer on Instagram, or if you’re a brand and you want to recruit some influencers on an affiliate basis remember some of the key points - make sure that your Instagram profile stands out from the rest, work on developing good relationships with the people you want to work with and make sure you have a strategy and clear expectations that work for you both. This way neither of you will be disappointed and you should be on your way to creating more revenue.
Partners that sell services generally pay a flat fee when a user signs up. Sometimes, partners pay if a user signs up for an email newsletter or free trial. Others only pay if the user pays for a service. Typically, the higher payouts are things that are harder to sell. For example, website hosting can be a harder sell than various Amazon services. So, hosting affiliates tend to pay more, but you may not sell as many plans per month as Amazon services. That all depends on your audience and content.
You Don’t Need To Track Affiliate Links To Improve Conversions – you will always hear people telling you to track affiliate links. But for me, I generally use the same content about SiteGround on all my speed optimization articles… it is very important it converts well. Change your approach on how you recommend your affiliate product (it’s perfecting your sales pitch).
If all of this has convinced you that you want to start as an affiliate influencer on Instagram, or if you’re a brand and you want to recruit some influencers on an affiliate basis remember some of the key points - make sure that your Instagram profile stands out from the rest, work on developing good relationships with the people you want to work with and make sure you have a strategy and clear expectations that work for you both. This way neither of you will be disappointed and you should be on your way to creating more revenue.
One last note. I’ve been asked what I think of other affiliate marketing resources, both free and paid. I’m familiar with some of them, not all. I’ve read ebooks, watch videos, bought courses and more. So far, the only paid-for course that has impressed me enough to recommend is Kayla Aimee’s Affiliate Acceleration: Impactful Strategies To Increase Your Passive Income.
Tip 4: If you're a beginner, it's important that you realize it make take more than a few days before you start making sales. While it is possible to earn affiliate commissions with Amazon within a few days of creating a campaign, realistically you shouldn't expect to start making sales within the first 14-30 days. It takes time for your website to carve out a space on the internet. However, if you are determined and post 1 new blog post and 1 new video each day for your first 30 days, you hold a way higher chance of earning affiliate commissions within the first 30 days.

I had that experience as well. Getting high monthly page views doesn’t necessarily translate to more traffic. You also need to focus on the conversion rate of your pins. For each pin, divide the number of clicks by the number of close ups. That gives you the conversation rate. You want that number to be at least 50%. Make a note of the pins that have the highest conversation rates and see what design elements they have in common. They create more pins like them. Hope that helps.
The takeaway from Step Two is this: Step Two is an ongoing process. As you learn how to start affiliate marketing, you’ll spend a good portion of your time searching for target partners, signing up for programs and learning how it all works. As you become established, you’ll continue this process to curate new products and services to promote and connect to your content.
There’s a popular saying among affiliate marketers and that saying is “content is king.” Content is truly the lifeblood of any affiliate marketing business. So far, everything you have had to learn has actually been relatively easy. Learning how the affiliate marketing industry works is easy to understand once it’s explained to you. Doing market research is easy if you know what to look for. Creating a website is SUPER easy. Writing hundreds of pages of content? Not so easy.
However, as I stated before, the single best source of highly targeted website traffic is from search engines. For that reason, you will wan to pay particular attention to these training videos covering SEO (search engine optimization). That’s where you’ll learn all about how to rank your website at the top of certain search phrases deliberately. You get to pick and choose what you rank for if you follow those steps.
Please note that some of the links below are affiliate links and at no additional cost to you, I may earn a commission. Know that I only recommend products, tools, services and learning resources I’ve personally used and believe are genuinely helpful, not because of the small commissions I make if you decide to purchase them. Most of all, I would never advocate for buying something that you can’t afford or that you’re not yet ready to implement.
As an affiliate marketer, one of the most important things to work on is your credibility as a product reviewer. That is why we recommend first to try using the product or service before writing a review and recommending it to other people. Until you work up your skills, you may want to try promoting recognizable brand products. And work your way to reviewing and recommending products of less popular brands.
80% of your pins should be someone else's content - again, something I read. The point is to not be spammy with your content. If you're targeting a particular audience, give them other great content they might find interesting. This is why I only choose about 10 products on Creative Market per day to share. I don’t want to seem spammy, and I spread them out throughout the day.
Give it all a try yourself: As a hopelessly stubborn person, I understand that sometimes you just want to try things out for yourself. No stress, friend! All these resources will still be around later, so if your gut tells you that it’s not time to buy a course or eBook, don’t force it. Test the waters for yourself and then see later whether or not you need the extra boost.
What I love about affiliate marketing is it is so easy to get started! You don’t have to have a huge audience and you don’t have to spend hundreds or thousands of hours creating your own products. Plus, for a lot of people, it is a natural fit. Think of how many times a month you refer a friend to a great place to eat, a life-saving toy, or your favorite new mascara. If you are already doing that, chances are you will rock at affiliate marketing.

You may have heard of ClickBank, one of the oldest and most popular affiliate networks. A billion-dollar company, ClickBank specializes in digital products like e-books and software, as well as membership sites. If you are comfortable selling information and don’t want the management and administration hassles of “real” businesses, this may be a good starting point. Its commissions can be anywhere from 10% all the way to 75%.
5) Favorites tools/equipment blog posts: Your audience wants to know how YOU do something. Let them know by writing a blog post that tells them exactly what you use in your business. For example, one post I have planned is “My Favorite Tools for Livestreaming on Facebook.” I will have links to my lighting equipment, microphone, and camera on Amazon via affiliate links.
Today on the show, I’m talking with Michelle from Making Sense of Cents. Michelle and her husband sold their house in July of 2015 and now travel full-time in their RV. Some of their more recent adventures include a 2-week sailing trip to explore the possibility of sailing full-time in the future. Michelle is a blogger who shares income reports on her blog. If you take a look at her latest Income report, you will see that she earned over $100,000 on her blog in the month of August alone, while working less than 10 hours per week. That’s how she can afford to travel full-time.
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