Because Amazon has a huge selection, and it’s so easy to generate an affiliate link for just about any product, it can be easy to fall into the trap of promoting an Amazon product without getting to know the product first. As a result, it can be really easy to start promoting something you don’t know very well, and risking the trust of your audience in the process.
Fill your website with content that will be useful to the people who are interested in your niche, and place your affiliate links throughout in the most relevant places. That way when someone interested in your content clicks your link, they go to a sales page for a product that they might also be interested in, and if they buy it you get a commission!
Hi Tim! I’ve talked to Amazon about this as well, as have many other bloggers I know personally. Each one of us is getting different answers. It’s VERY frustrating. Many have been told as long as their Pinterest account is listed in their profile, it’s fine. For those that haven’t, I’ve pointed out during my calls to Amazon that you can pin Amazon affiliate products directly to Pinterest from the rewardStyle interface, so it’s silly for them to tell anyone that they can’t do it directly from their Amazon Associates account. But of course, with Amazon giving different bloggers different answers, you have to do what you are comfortable with. Or, if in doubt, pin Amazon products via rewardStyle if you are a member 🙂 Hope that helps.
Be honest. Talk about what you like and don’t like. Be fair and build trust. It will serve you well later. For examples, check out my review posts about Elite Blog Academy and Self Publishing 101. I get emails frequently from people who tell me they decided to purchase one of those courses through my affiliate link because it was the most balanced review they found.
Of course you want affiliates with high commissions, but they should also have a solid reputation with high conversions and low reversal rates (you get $0 if people cancel after signing up). If they’re part of an affiliate marketplace like ShareASale or ClickBank you can see some numbers there. Companies likes Amazon/SiteGround are safe bets, otherwise do your research (or track your affiliate links so you can monitor their performance). Avoid affiliates offering huge commissions since this probably means they’re struggling to acquire/retain customers naturally. This will hurt your numbers (specifically your conversions/reversal rates).
Rizzo adds, “roundup lists can also rank higher in Google search results because they tend to be more specific. In other words, don’t do a post entitled ‘Best Laptop Computer’ because you will be competing with some of the largest websites out there such as CNET, PC Magazine and so on and will have a difficult time getting traffic,” says Rizzo. “Instead, think about deeper pieces of content like ‘Best Security Camera System for Small Businesses,’ which has fewer searches but far less competition.”
Some merchants run their own (in-house) affiliate programs using dedicated software, while others use third-party intermediaries to track traffic or sales that are referred from affiliates. There are two different types of affiliate management methods used by merchants: standalone software or hosted services, typically called affiliate networks. Payouts to affiliates or publishers can be made by the networks on behalf of the merchant, by the network, consolidated across all merchants where the publisher has a relationship with and earned commissions or directly by the merchant itself.
Hands down I’d say the best thing you can do is research 1 primary keyword, craft an enticing article title that includes your keyword (though it doesn’t have to be an exact match), spend time writing your search engine snippets (SEO titles/meta descriptions), and by far the most important is making your content as VALUABLE as possible through videos, nice graphics, table of contents, bold/colors/styling, etc. Small things like keyword density barely matter.
Now, is there a format that I should follow as to what to exactly name those products in my post? I’m asking because I’m writing the product names manually. For example, if I am promoting the product “MegaFood – Women Over 40 One Daily, Multivitamin to Support Immune Health, 90 Tablets”. Should I use this full name in my article or can I use “Mega Food 40+” or something else? It just feels like I might go wrong and violate the ToS there.
When you visit an affiliate company, you’ll be able to choose between a free plan or one that comes with a monthly cost. The premium membership comes with more support, more websites, and a stronger connection to the affiliate marketing community, but if you’re at the point where you’re just dipping your toe in the water to see what it’s like, the free membership option comes with some support for the first week and enough freedom and tools to quickly create a basic website and get going.
This is something you should spend a lot of time researching before you dive in and write that first article. The tutorial videos you’ll find here are probably the most important videos you’ll watch. Even if you’re “not a writer”, they will show you how to create awesome content for your new affiliate marketing site. The tips and tricks in those videos is invaluable. Go through all of those videos… twice.
While these models have diminished in mature e-commerce and online advertising markets they are still prevalent in some more nascent industries. China is one example where Affiliate Marketing does not overtly resemble the same model in the West. With many affiliates being paid a flat "Cost Per Day" with some networks offering Cost Per Click or CPM.
Take advantage of affiliate program freebies when available. Many affiliate programs provide free printables, guides, webinars or other lead magnets designed to get potential customers in their sales funnel. As an affiliate, you can share these freebies with your audience using your affiliate link so if they eventually make a purchase, you’ll earn a commission, but if they don’t they still get value upfront.
I stumble upon a roadblock signing up as an affiliate for Amazon. On step 3 they ask for a number for verification. They are restricted from making calls to the Phils for verification. I thought of using a Google voice number (US based). Will that help? I don’t want to try until I am sure for fear of getting rejected even before I start. Or what do you suggest? I tried a live chat with Amazon and all the CS said was yeah no call verification for a Philippine number. appreciate your help. Thank you.
There are a few tips and strategies we recommend following when it comes to affiliate marketing. For starters, we highly recommend promoting what you know whenever possible. Promoting a new product you hardly have any experience in is fine once in a while, but promoting something you’ve used successfully for years is bound to help you gain the trust of your audience more efficiently.
Watch them. How are other content creators in your niche utilizing advertising? What types of ads do they use? What are they promoting? What do they talk about repeatedly (if you keep seeing the same affiliate product show up again and again, there’s a good chance they’re making good money from it)? If you see a product or service they talk about that jogs your memory and you can ethically promote it too, find affiliate information by the methods described above.
Hi Peter, I personally have never tried promoted pins on Pinterest but it’s on my to-do list. I’ve heard mixed reviews (they made some changes back in June or July on ads that seem to favour bigger companies). I have heard however that if you promote a pin, your whole account gets a bit of a lift. I would definitely recommend giving it a go with a small dollar amount to see if it works, I think I will try too and will report back!