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First, you should feel free to pin relevant affiliate content to your EXISTING personal boards that are filled with mostly substantive content from other blogs. For example, I will pin a beautiful rug from Target to my personal board called “Rugs and Windows.” That board contains mostly DIY tutorials from other bloggers, but certainly the people who follow it are interested in rugs and window treatments, so they will likely also be interested in rugs that are available for purchase.
Outsourcing is so crucially important because that is how you will take your affiliate marketing business from just a small business that makes you a few extra bucks per month to a 5 or 6 figure monster that earns you a passive income. While one site is being outsourced and making you money, you can build a second one. While those two are outsourced and making you money, you can build a third one, and so on. So many new affiliate marketers take their first commission checks and just spend in on themselves. If they re-invested that into outsourcing instead, the returns would be much bigger. My business didn’t truly start taking off until I learned about the power of outsourcing.
Always fill out the comment box to “sell” your platform. If you are given the opportunity to explain why you are interested in a program, do it! Use the space to highlight why you would be an asset to the program. Talk about how your audience is their audience. Talk about the size of your mailing list (if it’s significant). Talk about your success with similar programs. Talk about where and how you will promote (hopefully you’ve done a bit of research so you know what they’re hoping for). Don’t sound desperate and certainly don’t lie about anything, but be upfront and honest about how this will be a win for them.
Writing good advertising sales copy (copywriting) is the other important skill for internet marketers. The good news is that when it comes to affiliate marketing, many vendors will provide you with copy to use for your blog posts, websites ads, etc. They'll give you the emails to send, the banner ads to display, and even posts you can use on social media (such as Facebook, Twitter, LinkedIn, etc.).
John Holloway uses Amazon affiliate links exclusively on his Guitar Lessons website. He advises beginning bloggers to “try different things and see what works best. Some best practices to start with are image links, in-text links and even product comparison tables with links,” says Holloway. “Just make sure that the linking is natural and not overdone or you run the risk of driving visitors away.”
Create an Engaged Community – An engaged community, that comment on, like, and share your posts is key to becoming a successful influencer. To create this type of community you will need to put in the work – constantly and consistently post high-quality images that interest and inspire your audience, ask questions, respond to comments, and become a well-known figure within your niche.
Mistake #5: Promoting a lot of affiliate products instead of just a few. Once you start affiliate marketing, you realize how easy it is to share affiliate links. Instead of becoming an affiliate for a lot of different products and sharing them liberally, I recommend concentrating on just a few and sharing them intentionally. It doesn’t seem as spammy, plus you can be sure the products you do promote are closely aligned with your brand and message. Deep is better than wide.
In truth, there’s a sixth step to the process, which is: keep everything discussed above going. But we stated that fact throughout, so no need to expand on it. Successful affiliate marketing is not a get-rich-quick scheme; it’s a slow-build process. In fact, most affiliate marketers never get rich — but they do, over time, enjoy additional income from their affiliate efforts. That income generally compounds the longer you do it.
If I were a member of a group board called “Beautiful Home Decor” that was created for bloggers to share their blog posts, I would feel free to pin an image from a post of mine called “10 Beautiful Couches that Won’t Break the Bank.” Of course, that blog post would contain affiliate links. But, I would never pin an image of a couch with my affiliate to a group board called “Beautiful Home Decor” that I am a member of, since that is not the purpose of the board.
Many Instagrammers use shortened link services such as Hootsuite (Ow.ly) and Bitly (Bit.ly). While shortened links are practical to use in posts and on other networks, I don’t recommend using one in your bio unless it’s consistent with everything else. Also, it helps if the link is customized or branded. For instance, an account for women’s shoes uses bit.ly/sixinchheels, which would be acceptable.
The first place where honesty is crucial in affiliate marketing on Amazon is in how you represent the product itself. This may go without saying, but if you oversell or flat-out lie about what a product can do for someone, it’s going to backfire, big time. And not just in terms of your affiliate sales for that product, but in the likelihood people will continue to trust you at all. You can always find new affiliate products to promote, but once you’ve lost your audience’s trust, it’s hard if not impossible to gain it back. This is why using a product yourself and getting to know it inside and out is extra important, because the chances you’ll misrepresent the thing you’re promoting are much, much lower when you’re an expert on it.
The trainers Phil Ebiner and Diego Davila are very proficient when it comes to all things digital marketing. Having taught 600,000+ students on a variety of subjects till date, they are more experienced than you can believe. Affiliate marketing is incomplete without in depth knowledge of digital marketing and that is exactly what this course wishes to fulfill in 32.5 hours of intense training. You will learn about platforms such as Facebook, Twitter, Instagram, Pinterest in addition to finding more about Email Marketing, Quora, Google Adwords and much more.
Hi Peter, I personally have never tried promoted pins on Pinterest but it’s on my to-do list. I’ve heard mixed reviews (they made some changes back in June or July on ads that seem to favour bigger companies). I have heard however that if you promote a pin, your whole account gets a bit of a lift. I would definitely recommend giving it a go with a small dollar amount to see if it works, I think I will try too and will report back!