The site owner actually had a telephone conversation with an Amazon account manager who said that, if the email service provider was located in certain states and the emails went from there, it was fine to use them in emails…so we continued. Bookbub still do it I believe, although they have a shit-ton of subscribers so maybe have some special deal.
Banner and sidebar ads: Virtually every affiliate program provides a wide variety of ads that you can insert into the sidebars, header and footer sections of your WordPress website. Some of these affiliate ads promote a flat-fee product like the Amazon Prime free trial. Others automatically update with features products and items from your affiliate partner. Either way, if your reader clicks on one and makes a purchase, you get paid.
Side note – If you do have a blog, just about any and everything that you use on your blog (hosting, themes, plugins, etc) has an affiliate program so apply to them! You can also check out my List of Awesome Affiliate Programs which includes everything I use on my own blogs and more! Even if you don't “blog” about those things, you can use them for Pinterest!
When you visit an affiliate company, you’ll be able to choose between a free plan or one that comes with a monthly cost. The premium membership comes with more support, more websites, and a stronger connection to the affiliate marketing community, but if you’re at the point where you’re just dipping your toe in the water to see what it’s like, the free membership option comes with some support for the first week and enough freedom and tools to quickly create a basic website and get going.
Ooh that makes sense! Yeah, surname would probably be a big one. I’ve also heard that they keep tabs on any old addresses you’ve registered and if the address is the same as someone buying from you, then that doesn’t count either. I can’t imagine they’d be able to know who ALL your friends are, but a good thing to be mindful of! When I first started I thought, hey, why not just make a FB post and tell everyone to buy off me? haha then I realized maybe it’s not that simple.
All of the above info is for those of you who want to learn affiliate marketing for free. As you can see, there is a lot of free help for you if you plan on doing all of this yourself. However, I also know that some of you do have some funding available and you want to create a bit of a shortcut to success. The only way to do that is to outsource right now.
Keep in mind that even with offers to pay these Influencers, it’s still a numbers game (though money definitely talks). So keep sending these emails out and you’ll get responses soon enough. Start with a goal of 25 emails a week. It’s normal to get only several response from these emails, so don’t worry about low response rates too much. Tweak your pitch and keep at it.
Paid advertising is NOT something I recommend for those who are just getting started. With that said, it’s good to have a basic understanding of what is known as PPC or Pay-Per-Click website traffic. In short, you can use services like Google Adwords or Facebook Ads to drive traffic to your site. You pay per website visitor, but you can make a lot of money doing this. Say it costs you $1 to send a visitor to your site, but each visitor on average earns you $2 in affiliate commissions. You, my friend, have a money machine on your hands.
There’s a popular saying among affiliate marketers and that saying is “content is king.” Content is truly the lifeblood of any affiliate marketing business. So far, everything you have had to learn has actually been relatively easy. Learning how the affiliate marketing industry works is easy to understand once it’s explained to you. Doing market research is easy if you know what to look for. Creating a website is SUPER easy. Writing hundreds of pages of content? Not so easy.
Affiliate marketing on Amazon may not make you rich (at least right away), but it’s a really solid, reliable place to start. And even though the commission rates may not be as high as some networks, your likelihood of a sale is greater on Amazon. Plus, you can get a share of a customer’s entire cart if they click on your affiliate link—even if they end up buying something different from the original product you promoted. And the fact that it’s the most popular online marketplace in the Western hemisphere is nothing to sneeze at!
To succeed in affiliate marketing, a publisher needs to deploy thousands of links in multiple places to increase the number of clicks and conversions. On IG, the only place to put a hyperlink is in one’s bio. Links anywhere else are not clickable, for example, links in posts. Many affiliates include links in the hopes that people will copy and paste them into their browsers, but that’s a terrible strategy. So, what is an affiliate marketer to do?
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I once persuaded my mum to buy all my Christmas presents using my affiliate links on Amazon, and then found out that Amazon won’t pay out to anyone with the same surname as you (as they assume them to be family; luckily I have an unusual surname!) or anyone who lives at the same address. However one of my friends has ordered through one of my affiliate links and the commission has tracked for that. It’s my ONLY commission, mind. And my account hasn’t been shut down yet (touch wood, fingers crossed etc etc…)
However, as I stated before, the single best source of highly targeted website traffic is from search engines. For that reason, you will wan to pay particular attention to these training videos covering SEO (search engine optimization). That’s where you’ll learn all about how to rank your website at the top of certain search phrases deliberately. You get to pick and choose what you rank for if you follow those steps.
** There are other programs affiliate programs that you can apply to for Pinterest depending on what you are wanting to promote. Some of these (like Target) offer products in a variety of categories, but you will just need to look through ShareASale and other programs and read through their TOS and apply. These are just ones that I use and were fairly easy to join and promote.
SEO for organic search: Search engine optimization (SEO) is a marketing tactic in its own right. Good SEO helps you craft post content targeting specific terms, called keywords, to rank high in the search results in Google and other search engines. This is something to understand and implement early to make the most of your content from day one. SEO is also why a narrow niche focus is best for most affiliate marketers. Targeting niche-specific keywords help you rank high in search results and be found by readers interested in your niche.
Again i would like to state this book, being as amazing as it is, i personally believe is best for one starting out in the space and looking to understand all possible options one has in going into the field. More experienced affiliate markets will have less to be able to gain from this information as it is more targeted towards learning about what exactly affiliate marketing is, how to begin and how the whole process works, what one should be affiliating, websites where one can join affiliate programs, how to obtain your own customers you can affiliate for, how to build your traffic, and what parts of your website you need to give good attention to.
This is crucial! Do NOT save your affiliate pins, or any pins for that matter, to generic, all-niche boards. You’d confuse Pinterest. When you share a new pin, the Pinterest algorithm goes to work to figure out what that pin is about. It determines this based on the image, keywords, and the boards where the pin is saved. If you want to learn the ins and outs of how the Pinterest Algorithm works, there’s no better course than Pinteresting Strategies. Mommy blogger, Carly Campbell, walks you through how she went from 0-200k page views a month by mastering the Pinterest algorithm and manual pinning.
An influencer is an individual who holds the power to impact the purchasing decisions of a large segment of the population. This person is in a great position to benefit from affiliate marketing. They already boast an impressive following, so it’s easy for them to direct consumers to the seller’s products through social media posts, blogs, and other interactions with their followers. The influencers then receive a share of the profits they helped to create.
There is no shortage of products you’ll be able to promote. You’ll have the ability to pick and choose products that you personally believe in, so make sure that your campaigns center around truly valuable products that consumers will enjoy. You’ll achieve an impressive conversion rate while simultaneously establishing the reliability of your personal brand.
When the giveaway ends and it’s time to send out your product to the winner, make sure you communicate directly with the winner themselves and try to get some additional marketing goodwill from this. You can ask the winner to post about their winning on their own social media pages so that their friends and family learn about your brand. You can also incentivize the winner to refer friends and family by providing them with additional discounts for doing so. If you’re not keen on giving away your product for free you could also host a contest that allows the winner to purchase your product but at a significant, one-time discount.
It’s important to know where your traffic is coming from and the demographics of your audience. This will allow you to customize your messaging so that you can provide the best affiliate product recommendations. You shouldn’t just focus on the vertical you’re in, but on the traffic sources and audience that’s visiting your site. Traffic sources may include organic, paid, social media, referral, display, email, or direct traffic. You can view traffic source data in Google Analytics to view things such as time on page, bounce rate, geo location, age, gender, time of day, devices (mobile vs. desktop), and more so that you can focus your effort on the highest converting traffic. This analytics data is crucial to making informed decisions, increasing your conversion rates, and making more affiliate sales.
Can you spot influencers? Do some Google searches for terms or keywords related to your topic. Do many blogs or informational content appear in the search results? Do these blogs seem to have authority? Are the readers engaged and commenting on posts or does there seem to be a strong social following? Strong engagement or following tells you there is an audience for the topic. Note the blogs and social influencers within your topic, and jot down what you like about them or feel is missing from their content. This research will come in handy later as you plan your content.
Yes is the short answer. Any time you are planing on generating money, you should have a plan. No plan means no real focus. There may be some 1/1000 percent of a chance you will succeed, but I haven't met them yet. If you have already started and have generated an income, record how. Doing so will give you material for use in expanding your business faster.