First, you should feel free to pin relevant affiliate content to your EXISTING personal boards that are filled with mostly substantive content from other blogs. For example, I will pin a beautiful rug from Target to my personal board called “Rugs and Windows.” That board contains mostly DIY tutorials from other bloggers, but certainly the people who follow it are interested in rugs and window treatments, so they will likely also be interested in rugs that are available for purchase.
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Hey Cliff, building a successful, informative blog is a whole (massive) topic to tackle in itself 🙂 My tips here are more meant for beginner/intermediate bloggers who are seeking to monetize their existing blogs through affiliate marketing. if you’re looking for blogging advice though, there’s plenty on the Blogging section of my site here: https://happytowander.com/category/blogging/ Hope that helps!
I eventually learned the best model (for me) was to copy what Yoast did… charge a flat free for SEO Audits. People were always super happy with my audits. I still have my SEO audit templates (one for local SEO, national SEO, etc). Sometimes it would only take me 4 hours to write an audit and I would get $750, sometimes more if they wanted a more thorough audit. Maybe I undercharged?
For example, I have a post featuring 10 Affordable Headboards on my blog. Now, instead of just pinning the “pinnable graphic” you see below, I pin that PLUS individual images of each headboard featured within the post. That exponentially increases the chance that people will click on the pin and through to my blog post, which in turn increases my chance of making affiliate sales from that post. Plus, it also boosts traffic to that post, which translates to more ad revenue as well–it’s a win-win!
Hi Kate, on Pinterest, you can add the affiliate URL when you create the new pin on your account. If you already have the pin made and want to add the affiliate link, you can just “edit” the pin and change the URL. Hope that makes sense. In the book, Elise has a step by step tutorial with photos on how to add the URL to Pinterest in case you need more help.