Perhaps most importantly, though, successful affiliate marketing on Amazon is built on the same foundational principle that all affiliate marketing, and all online marketing and business, is based: trust. In the end, Amazon is another tool that helps you help your audience and build their trust further, by promoting products that will help them achieve their goals.
John Holloway uses Amazon affiliate links exclusively on his Guitar Lessons website. He advises beginning bloggers to “try different things and see what works best. Some best practices to start with are image links, in-text links and even product comparison tables with links,” says Holloway. “Just make sure that the linking is natural and not overdone or you run the risk of driving visitors away.”
For overall site performance tracking, including the number of visits, the most popular pages and how visitors interact with your website, you need to use Google Analytics. There is a learning curve to Google Analytics, but it’s well worth the time investment. Even with a basic understanding of Google Analytics, you can learn a lot about how your visitors interact with your site and which pages attract more readers than others.
Once you've built your platforms, you need to develop and nurture your audience. Reach out and connect with them on social media channels. Respond to their emails. Engage with them in comments. Don't make it difficult for them to reach you. You need to connect with your audience and develop that relationship over time. Henry tells me that if you succeed at creating this emotional bond or connection, people will follow you, trust you, and more often than not, buy whatever it is that you offer them.
Earnings are what matter to most affiliates. Our commissions indicate how we are performing, which is why affiliate marketing is also called performance and commissioned-based marketing. Google Analytics will monitor traffic to your website. To learn more about your audience, measure reach, and track engagement, check out Instagram Insights (for business profiles), Hootsuite Analytics, and Iconosquare.
Keep in mind that it’s important to promote affiliate product links authentically. Refrain from being salesy and remember that your primary job is to help readers or customers find products that are useful, inspirational, and beautiful. Focus on sharing products that make your audience members’ lives easier, and you’ll naturally increase clicks and sales.
What kind of commission do they offer? One-time commissions or recurring commissions? For example, many programs pay you one time for sending a customer. On the other hand, some programs like membership sites or SaaS (software as a service) programs will pay you a commission as long as the person you referred is a paying customer. Recurring commissions are great when you can find them!
When you visit any website, it may store or retrieve information on your browser, mostly in the form of cookies. This information might be about you, your preferences or your device and is mostly used to make the site work as you expect it to. The information does not usually directly identify you, but it can give you a more personalized web experience.
Today on the show, I’m talking with Michelle from Making Sense of Cents. Michelle and her husband sold their house in July of 2015 and now travel full-time in their RV. Some of their more recent adventures include a 2-week sailing trip to explore the possibility of sailing full-time in the future. Michelle is a blogger who shares income reports on her blog. If you take a look at her latest Income report, you will see that she earned over $100,000 on her blog in the month of August alone, while working less than 10 hours per week. That’s how she can afford to travel full-time.
Use your personal words & experience with the product. Your own content, or photos & videos of yourself using the product are always the most effective. For example, many affiliate programs provide swipe copy to their affiliates which is pre-written emails, post material or social media posts. These can be helpful as a guide, but they often scream swipe copy, aren’t written in your voice (the one your readers know!) and if a lot of affiliates are using it, are overdone.
** There are other programs affiliate programs that you can apply to for Pinterest depending on what you are wanting to promote. Some of these (like Target) offer products in a variety of categories, but you will just need to look through ShareASale and other programs and read through their TOS and apply. These are just ones that I use and were fairly easy to join and promote.
Hi, I'm McKinzie! I'm a mommy of two, married to my sweetheart and a finance junkie. I love teaching other moms how to save money, make money and take control of their financial situation. In college, I double majored in Financial Planning and Psychology because I love all things money and people. You may have seen me in publications like Forbes, The Penny Hoarder, Tailwind & more.