PLUS, BONUS MATERIALS: the first few pages of this book will show you how to download the Traffic Optimization Book for free. Futhermore, because this book is enrolled in Kindle Matchbook Program, the kindle edition of this book will be available to you for free when you purchase the paperback version from Amazon.com. The 4+ hour Audiobook is available for FREE on Amazon or Audible.com
In the past, large affiliates were the mainstay, as catch-all coupon and media sites gave traffic to hundreds or thousands of advertisers. This is not so much the case anymore. With consumers using long-tail keywords and searching for very specific products and services, influencers can leverage their hyper-focused niche for affiliate marketing success. Influencers may not send advertisers huge amounts of traffic, but the audience they do send is credible, targeted, and has higher conversion rates.
And another big reason? Cost. Most of the big Influencers work solely on a pay-per-post model, where companies have to shell out hundreds of thousands of dollars for a single Instagram post. Sure, maybe you’re Pepsi and you have that sort of spend. But we’re assuming most of you a) don’t want to spend anywhere near that much, and b) want to work with Influencers on a traditional affiliate marketing model (commission on sale). It goes without saying, it’s much more likely that micro-influencers will work on this model.
Affiliate marketing as a monetization stream is perfect for bloggers, because we recommend things on a daily basis. It’s also a largely passive way to make money, which frees up your time to do other cool things, like travel and eat your weight in pie. Long story short: affiliate marketing is one of the best ways to monetize your blog, so you should read on to learn all about it!
The first place where honesty is crucial in affiliate marketing on Amazon is in how you represent the product itself. This may go without saying, but if you oversell or flat-out lie about what a product can do for someone, it’s going to backfire, big time. And not just in terms of your affiliate sales for that product, but in the likelihood people will continue to trust you at all. You can always find new affiliate products to promote, but once you’ve lost your audience’s trust, it’s hard if not impossible to gain it back. This is why using a product yourself and getting to know it inside and out is extra important, because the chances you’ll misrepresent the thing you’re promoting are much, much lower when you’re an expert on it.
It’s important to know where your traffic is coming from and the demographics of your audience. This will allow you to customize your messaging so that you can provide the best affiliate product recommendations. You shouldn’t just focus on the vertical you’re in, but on the traffic sources and audience that’s visiting your site. Traffic sources may include organic, paid, social media, referral, display, email, or direct traffic. You can view traffic source data in Google Analytics to view things such as time on page, bounce rate, geo location, age, gender, time of day, devices (mobile vs. desktop), and more so that you can focus your effort on the highest converting traffic. This analytics data is crucial to making informed decisions, increasing your conversion rates, and making more affiliate sales.
First, you must recognize that there are much better social media networks than Instagram for affiliate marketing, for example, Facebook, YouTube, and Twitter. Therefore, you might abandon IG altogether. Secondly, if you want to play on IG, you must accept its limitations and focus on what is available (the bio section). Four strategies accompany the all-important bio link.
Career blogger Amanda Formaro of AmandasCookin’ says “the Amazon affiliate program is a terrific fit for new bloggers, but it’s important to understand that Amazon only pays you when your readers make purchases.” Formaro emphasizes that Amazon doesn’t pay affiliates for simply listing products or ads on their site. “Amazon affiliates don’t earn money for sending visitors to Amazon or the number of Amazon ad impressions that appear on an affiliate’s website,” says Formaro. “It’s all about the sale.”
Tip #1 Post links to your landing pages and websites within your stories. Now before you get all like, but I need to have like 10,000 followers to be able do that. Let me give you a strategy to help get you there ASAP. The strategy I prefer for getting 10,000 followers takes a little longer than follow/unfollow, but it gets high quality active followers, and that’s Gary Vee’s $1.80 strategy. Basically with this strategy you search up 10 hashtags in your niche and and leave your 2 cents, AKA a comment on the top 9 posts for each hashtag. I highly recommend doing this over the follow, unfollow method because you can really build a strong connection which of course is great for sales, but if you’re a little more impatient feel free to do the follow, unfollow method with an app like captivate to speed up the process.
Think about affiliate link placement in your posts. I can often tell a blogger’s intention is to monetize a post with an affiliate link. However, there will be either a gigantic introduction (lots of words!) or other links (that take the reader away from the post) before the affiliate link shows up once. Eliminate distractions. Put your affiliate link as close to the beginning of a post as works naturally. And of course disclose first.
The best way to obtain website traffic is through free search engine referrals. However, obtaining traffic from the search engines takes time. You should expect to create content for your site for about 6 to 12 months before the search engines really start showing you some love. In the meantime, there are so many other places you can obtain website traffic from. That’s what these tutorial videos will show you. Everything form creating email marketing lists to social media marketing and even how to write a blog post to increase how many people share it – it’s all there. This is the best tutorial section to go through first because it will lead to returns sooner.
I am new to this website and the funny thing is that l was looking for an objective analysis on starting an Amazon affiliate site. Your review on this issue is the BEST that i have ever seen in the last 3 years. This article was a joy to read. It was detailed, honest and very hard hitting especially when you are trying to get readers to understand that they MUST diversify their traffic sources and STOP relying on getting to first page on Google. As a result of reading your article l am changing my digital marketing services, affiliate marketing and , e-commerce strategy. I look forward to hearing new and innovative ideas from you on internet marketing. Keep up the great work!!!
Again i would like to state this book, being as amazing as it is, i personally believe is best for one starting out in the space and looking to understand all possible options one has in going into the field. More experienced affiliate markets will have less to be able to gain from this information as it is more targeted towards learning about what exactly affiliate marketing is, how to begin and how the whole process works, what one should be affiliating, websites where one can join affiliate programs, how to obtain your own customers you can affiliate for, how to build your traffic, and what parts of your website you need to give good attention to.
Rizzo adds, “roundup lists can also rank higher in Google search results because they tend to be more specific. In other words, don’t do a post entitled ‘Best Laptop Computer’ because you will be competing with some of the largest websites out there such as CNET, PC Magazine and so on and will have a difficult time getting traffic,” says Rizzo. “Instead, think about deeper pieces of content like ‘Best Security Camera System for Small Businesses,’ which has fewer searches but far less competition.”
The quality of your photos can make or break your pin’s success. As new bloggers, we’re all cash-strapped, this is one area where you can’t be cheap. Don’t underestimate the power of professional quality images! I use Deposit Photos to source all my images for pins. Typically, I’ll search for images like “feminine computer desk” or “workspace with flowers.”
Perhaps most importantly, though, successful affiliate marketing on Amazon is built on the same foundational principle that all affiliate marketing, and all online marketing and business, is based: trust. In the end, Amazon is another tool that helps you help your audience and build their trust further, by promoting products that will help them achieve their goals.
When you do use affiliate links on a page, be transparent about it. This isn’t a choice if you’re in the United States, by the way. The Federal Trade Commission, or FTC, requires you to provide a clear disclosure when receiving money in exchange for promoting a product. Providing a disclosure is as simple as inserting the following message at the top of every post and page that contains an affiliate link:
Obviously, around Christmas period, people tend to buy more, therefore, post recommended products before this period to take advantage of sales that will go on on Amazon affiliate marketing. It is better to start creating a seasonal schedule for your blog posts early enough. There are several holidays, so you can plan ahead of them to make more sales and earn your commission.
Pin To Profits costs $47, which I think is very reasonable for the information and strategies you learn. Since implementing McKinzie’s pin design strategies, my click-through rates have skyrocketed. In fact, my affiliate pins for the Pin To Profits – Affiliate Marketing course have gotten over 1,000 clicks in a month! Here are my total and unique clicks, according to the Pretty Links plugin.
Disclaimer: All content on this site is written for informational purposes only. Under no circumstances should any information from this blog be used as replacement for professional financial advice. All information or ideas provided should be discussed in detail with an advisor, accountant or legal counsel prior to implementation. MomsMakeCents.com is owned by MMC Media, LLC and neither are licensed by or affiliated with any third-party marks on this website and third parties do not endorse, authorize, or sponsor our content except where clearly disclosed. MomsMakeCents.com is a participant in the Amazon Services LLC Associates Program, an affiliate advertising program designed to provide a means for sites to earn advertising fees by advertising and linking to Amazon.com.