If you have built up an email list, you could also promote your affiliate offers via email promotions. Just make sure you build up a relationship with your audience first instead of going for the hard sell straightaway. The emails you send out must contain your affiliate links to products so when your audience click through. the sale is attributed to you.
Rizzo adds, “roundup lists can also rank higher in Google search results because they tend to be more specific. In other words, don’t do a post entitled ‘Best Laptop Computer’ because you will be competing with some of the largest websites out there such as CNET, PC Magazine and so on and will have a difficult time getting traffic,” says Rizzo. “Instead, think about deeper pieces of content like ‘Best Security Camera System for Small Businesses,’ which has fewer searches but far less competition.”
Spam is the biggest threat to organic search engines, whose goal is to provide quality search results for keywords or phrases entered by their users. Google's PageRank algorithm update ("BigDaddy") in February 2006—the final stage of Google's major update ("Jagger") that began in mid-summer 2005—specifically targeted spamdexing with great success. This update thus enabled Google to remove a large amount of mostly computer-generated duplicate content from its index.
Next, on your Facebook page, select Shop > Add Product. Here you can add product images as well as the name, price, description, and the URL for the product page or checkout page. Don’t skimp on the description here, as these are the details your audience will see on Instagram when they tap for more information on the product. The more information you provide, the more likely Instagrammers will click through to your site and make a purchase.
Instead, he focused solely on one platform. When that platform fizzled out, he lost his foundation and his footing as an affiliate marketer. He was unable to reach the people who had once been visiting his website because he was now nowhere to be found. Had he diversified, he wouldn't have gone through the massive pain related to that ranking change.
Are there related affiliate partners? Remember that list of 30 products mentioned above? You need to see if you can find companies, called affiliate partners, which will pay you to promote those types of products through your blog content. Researching this up front is a key factor in deciding if your niche can be profitable. We’ll explore ways to find affiliate partners in Step Two below.
Before we can get into affiliate links, first we need to talk about the affiliate program. An affiliate program is hosted by a company that wants to use marketers who are not employed by the company to promote their product or service. These marketers, and their social media accounts, are often related to the product or niche in some way. For example, a health blogger might sign up for an affiliate program promoting vitamins.
To learn Affiliate Marketing, the first thing that you should know is the difference between an Affiliate Marketing Merchant and an Affiliate Marketer. The product creator or seller in Affiliate Marketing is known as Affiliate Marketing Merchant, while on the other hand Affiliate Marketer helps in marketing those products by using different platforms.
Make sure your bio includes some good information about you or your company - you have 150 characters to show off what you’re about. Make sure you include your website link, and a way of contacting you as well - this is important for influencers, and also brands. At the moment it isn’t possible to search bios for keywords and hashtags, so don’t worry about using those in your bio.
Always fill out the comment box to “sell” your platform. If you are given the opportunity to explain why you are interested in a program, do it! Use the space to highlight why you would be an asset to the program. Talk about how your audience is their audience. Talk about the size of your mailing list (if it’s significant). Talk about your success with similar programs. Talk about where and how you will promote (hopefully you’ve done a bit of research so you know what they’re hoping for). Don’t sound desperate and certainly don’t lie about anything, but be upfront and honest about how this will be a win for them.
Review : I found the course comprehensive and I learned a lot. I wish I found this course when I still owned my Brick and Mortar store, it would have made a big difference in increasing my traffic. I had people coming into my store years after I was open telling me they had no idea my store existed. I used social media but now I see I wasn’t utilizing the platforms to their true potential and that they were not fully optimized at all. I look forward to using what I learned in this course on my next adventure. Makes me excited to get going. Thanks Diego. – Shawn Vesper
First, Amazon has something that tops all the others. You could call it brand equity, or trust, or name recognition. People know Amazon, and they trust it as a source to buy stuff. In 2017, more people started their product searches on Amazon than anywhere else—49 percent compared to 36 percent for search engines like Google and 15 percent for retailers themselves.
Sponsored posts pay affiliates marketers upfront to create content that promotes a specific product, service or brand. Once you have a following, sponsored posts can be very profitable. After all, you have to create content anyway, you might as well try to get paid for it. Even after the initial payday, sponsored posts can be money makers since you often can include ongoing affiliate links to the sponsor’s products within the post or in sidebar or banner affiliate ads.
This is insanely helpful, thank you! I’m so excited to read the e-book guide on affiliate programs. My blog is still a baby so I’m working so hard to learn as much as I possibly can as consistently as I can. Abby, you have given so much advice in your posts that I have turned to while getting my blog going. Thank you so much for the advice, for exposing your readers to new bloggers with guest posts, and for always producing great content and great resources. You are AWESOMENESS!
Tip 4: If you're a beginner, it's important that you realize it make take more than a few days before you start making sales. While it is possible to earn affiliate commissions with Amazon within a few days of creating a campaign, realistically you shouldn't expect to start making sales within the first 14-30 days. It takes time for your website to carve out a space on the internet. However, if you are determined and post 1 new blog post and 1 new video each day for your first 30 days, you hold a way higher chance of earning affiliate commissions within the first 30 days.
Great post , I do read a lot of the Nichehacks articles and this one is so true. At the moment I am in a niche I'm passionate about and yes although I am primarily using Amazon to monetize my site, I will be branching out to use other methods very soon. It frightens me to think the plug can be pulled at any time! I intent to use other affiliate programs as well as Amazon, maybe Google Adsense, I'm not sure yet, some digital products and also to build an email list.
According to the Federal Trade Commission (FTC), you must disclose that you’re an affiliate anytime you promote affiliate products. Why? It’s to protect consumers from being misled. If they know you’re getting paid, they can make a more informed decision about whether to buy a product. Let’s say someone recommends you buy a DJI Mavic Pro drone, raving about all the amazing features. You’re immediately interested. Then you learn that the recommender is a brand ambassador for DJI. Wouldn’t that make scrutinize what they said? Maybe do more research? That’s the point of disclosures.
I once persuaded my mum to buy all my Christmas presents using my affiliate links on Amazon, and then found out that Amazon won’t pay out to anyone with the same surname as you (as they assume them to be family; luckily I have an unusual surname!) or anyone who lives at the same address. However one of my friends has ordered through one of my affiliate links and the commission has tracked for that. It’s my ONLY commission, mind. And my account hasn’t been shut down yet (touch wood, fingers crossed etc etc…)
While there’s probably a part of luck, the way you present yourself also counts. I just corrected a bunch of mistakes in your comment before approving it and I can imagine if your email to Amazon looked the same, they did not take you seriously. Consider using the free version of Grammarly when you write online. That will do a lot for your credibility (and that’s coming from a non-native speaker that also makes a bunch of mistakes and has to spellcheck a lot of what he writes).
Once you've built your platforms, you need to develop and nurture your audience. Reach out and connect with them on social media channels. Respond to their emails. Engage with them in comments. Don't make it difficult for them to reach you. You need to connect with your audience and develop that relationship over time. Henry tells me that if you succeed at creating this emotional bond or connection, people will follow you, trust you, and more often than not, buy whatever it is that you offer them.
Finally, when promoting an affiliate product on Amazon to your audience, offer to help them with the product. Be a source of support. If people have questions or people want to know more about the thing you’re promoting, make their decision easier and offer them that support! But, you might think, am I going to have people beating down my door asking for help with the product? I’m too busy for that! Here’s the thing. Very few people will actually take you up on that offer. But a lot more people will see your offer of assistance and appreciate it. They’ll see you as an authority figure, and someone they can trust to help them out if they need it, someone who stands behind the products they promote, even if those products aren’t your own.
Great stuff here Sean – thanks for all of these insights and sharing some best practices when it comes to affiliate marketing. I’ve never been comfortable giving it a shot, but after reading this post and your perspective on how and when to do it, I may just have to give it a try. Especially considering I’m already mentioning and recommending services and products on my site, I’m just not getting the potential rewards associated with doing so. Thanks again.
I do find the rejections strange sometimes, and you are SO right that often there doesn’t appear to be a good reason. Just yesterday I got a rejection from a program I applied to months and months ago citing that “my site wasn’t a good fit”, but I had actually been accepted to them through CJ Affiliate when I first applied and have been generating pretty consistent sales haha. Oh well! Guess we’ll never know the “inner workings” of it all, but thanks for reading Robert 😀
You could also set up a partial flat payment along with your commission payment. Many influencers don’t understand the true power of affiliate marketing and they need someone to guide them. If you can paint a picture on how they can earn so much more money on consistent referrals as opposed to one-time placements you might be able to get a discount on their flat fee.
Thanks for all the information I am slowly working my way through your list of do’s and donts! ! I’ve been approached by a website that wants to develop editorial content for my blog featuring home improvement tips from their”national client” and pay me $40 a year for reviewing and publishing their content. Boy, I am just not sure how this all works? Any words for when we are approached by others to write for our blogs?
This, is most likely one of the absolutely best courses on building amazon affiliate sites. Trust me, the explanations are extremely in-depth and understandable, I never had any experience in this field but I learned everything with ease and got to work right away thanks to the instructor’s very broad understanding of SEO. This is easily one of the top affiliate marketing courses and I realy thank the instructor for putting together such an amazing course, and sharing it with other people. If you want an A-Z explanation of amazon affiliate marketing, you will not be dissapointed by this course! – Beleuta Teodor
Once you’re financially stable, I hope you start giving back. It feels good and people like the idea of supporting a good cause (they will be more likely to click your affiliate link in your disclaimer). This also means you don’t have to use as many links in your content and risk getting a penalized. Last year I donated $3,000 to Red Cross At Hurricane Harvey.
In the case of cost per mille/click, the publisher is not concerned about whether a visitor is a member of the audience that the advertiser tries to attract and is able to convert, because at this point the publisher has already earned his commission. This leaves the greater, and, in case of cost per mille, the full risk and loss (if the visitor cannot be converted) to the advertiser.
Pin To Profits costs $47, which I think is very reasonable for the information and strategies you learn. Since implementing McKinzie’s pin design strategies, my click-through rates have skyrocketed. In fact, my affiliate pins for the Pin To Profits – Affiliate Marketing course have gotten over 1,000 clicks in a month! Here are my total and unique clicks, according to the Pretty Links plugin.
Very useful info, and thanks for the heads-up about Etsy not allowing affiliate links on Pinterest! Have you ever tried advertising on Pinterest, i.e. paying Pinterest to promote your pins? I was wondering if that could be lucrative with affiliate marketing, where the margins are always lower than when you have your own product to sell. I’m also wondering if it would be lucrative to advertise on Google, Facebook and Youtube (found this guy who supposedly made a lot of money that way – https://moneytestimonials.com/crestani-free-webinar/ ). I’ll probably do my own experiments with this but if you have experience in this area I’d be very interested to hear about it!