And another big reason? Cost. Most of the big Influencers work solely on a pay-per-post model, where companies have to shell out hundreds of thousands of dollars for a single Instagram post. Sure, maybe you’re Pepsi and you have that sort of spend. But we’re assuming most of you a) don’t want to spend anywhere near that much, and b) want to work with Influencers on a traditional affiliate marketing model (commission on sale). It goes without saying, it’s much more likely that micro-influencers will work on this model.
Videos also make it easier to build a relationship with your audience; you can talk right to them, and they can hear your voice (and see your face, though that’s not always necessary). Plus, not only are you sharing what the product looks like and how it works, since you’re the one who’s showing your audience how it works, you’re also building your authority with them as an expert they can trust.
Inspiring other bloggers to maximize their blogging income through affiliate marketing is a huge passion of mine so I’m super excited to share my thoughts on how to use affiliate links on Pinterest to grow your affiliate earnings. If you are a blogger looking to get started with affiliate marketing or improve your affiliate marketing earnings, be sure to click the image below to get my free mini-eBook on affiliate marketing for bloggers.
According to Forester, Instagram has the highest engagement rate of the many social media platforms. This is precisely why affiliate Instagram marketing via Influencer (aka Influencer Marketing) has become a one billion dollar industry today, and the entire Influencer Marketing segment overall is predicted to become a ten billion dollar industry by 2020.
The following stats speak volumes. As much as 8 mln business profiles and over 1 mln advertisers are currently registered with Instagram. Businesses take the solution seriously as it has one of the highest engagement rates among the social platforms. It outranks Twitter, LinkedIn, Snapchat and any other popular social networks, ranking #2 right below Facebook. With that said, if you want to keep up with the pace of the times you should harness the power of Instagram marketing, the sooner the better.
Ahh thanks for the kind words. Glad you found the post helpful. I would focus on building up a good base of content first before adding affiliate links, because like you said, some programs might not accept you if your blog is still so new. 2 posts is a nice start, but I’d definitely work your way up to 10-15 posts, enough to “fill up” the blog before you apply for affiliate programs. That’s just my opinion though! The other thing about starting too early is that you haven’t really established authority or a solid audience that trusts you yet, so the odds of readers making purchases through you is much lower as well. Focus on content first, then programs! The good thing is, you’ve taken Michelle’s course, which I thought was super helpful in terms of getting in the right mindset for affiliate marketing. Now that you know what sort of content works, you can get a good strategy set out from the beginning. 🙂 Best of luck!
The second step in your journey is to create a diversified platform. Why diversified? Well, when Henry was flying high with his Google search results, then suddenly knocked down to beyond page 10 after an algorithm update, he tells me that he wishes he had diversified. Instead of focusing solely on the blog, he tells me he should have been building a Facebook Group, online forum and other ways that he could stay connected with people.
The next platform, which has created a great community of affiliate marketers and is a fantastic resource for a versatile and step-by-step affiliate marketing training program is Wealthy Affiliates. Over the years it has become one of the most reputable and highest-rated resources to teach you the ropes of digital marketing and online business for someone who has no or very little experience in the online and blog world.
This is a very common way to promote offers. For example, you will often see a blog post with links to certain products or services. If the reader clicks through and makes a purchase, the blog owner will make a commission. These in-text links blend in with other content on your site and are a great way of promoting an offer within your content, without being over-the-top salesy with banners.
Hi Tasha and Abby, very intersting post . Tasha, I’ve noticed that you’re using Amazon links too. Doesn’t Amazon only allow affiliate links on your own website? No social networks, no emails, no ebooks, no nothing else… I’m not a native English speaker, so maybe I misunderstood the terms (they are complicated as hell for me). But good to know that with a less strict company it’s possible to use affiliate links on Pinterest too. Thank you for the info!
I expanded my SEO blog and started writing about hosting, cache plugins, and other relevant topics… while recommending SiteGround in each tutorial. I added social proof like this poll where they were rated the #1 host. Each tutorial was super detailed and tons of people found them helpful – many generated 100 visitors/day since the great content got them ranked high.
Since your pin is going directly to a seller’s site and not your blog or review, make sure that the title and description of each pin is informative and straight to the point. You can use two to three sentences and always, always, always disclose. Remember that these titles and descriptions are what help Pinterest users find you when they do a search. The better your description is, the more sales you will get.