Now, truth be told, affiliate marketing does come with some costs. Fortunately, those costs are rather small when compared to starting other businesses. For example, if you want to succeed with affiliate marketing in the same way that I teach it, you’ll need a website. In order to have a website, you need to pay for “website hosting”. If you don’t know what website hosting is, don’t worry, we’ll get to that, but website hosting does cost a few bucks per month (generally under $10 / mo). If you have about $40 for startup costs and about $10 / mo for recurring expenses, this is entirely doable. There are many other optional expenses for affiliate marketing, which I will also get into, but those optional expenses are used more for speeding up the path to success (outsourcing, etc.) rather than a requirement for success. When I first started my affiliate marketing business, I had about $200 to my name.
Okay, so far we’ve talked about some of the key strategies for success as an Amazon affiliate, focused mostly on the positives—the what to dos—along with a few things to avoid. Now let’s talk about a few more things on the negative side of the equation: the practices you need to avoid if you want to grow your affiliate income (and yes, avoid getting in trouble with Amazon).
Watch them. How are other content creators in your niche utilizing advertising? What types of ads do they use? What are they promoting? What do they talk about repeatedly (if you keep seeing the same affiliate product show up again and again, there’s a good chance they’re making good money from it)? If you see a product or service they talk about that jogs your memory and you can ethically promote it too, find affiliate information by the methods described above.
Another great way to get the most out of Instagram influencers in your affiliate program is to host a product giveaway with them. Influencers love running giveaways because they receive excellent engagement from them and gain a lot of new followers in the process. When you structure the giveaway with the influencer you do want to make sure that it’s not one sided and you get some new followers for your social media accounts as well. At the end of the day, it’s a great way to get some new followers and get some great marketing out there for the cost of your product, which is usually a brand’s preferred currency.
Perhaps most importantly, though, successful affiliate marketing on Amazon is built on the same foundational principle that all affiliate marketing, and all online marketing and business, is based: trust. In the end, Amazon is another tool that helps you help your audience and build their trust further, by promoting products that will help them achieve their goals.
The first place where honesty is crucial in affiliate marketing on Amazon is in how you represent the product itself. This may go without saying, but if you oversell or flat-out lie about what a product can do for someone, it’s going to backfire, big time. And not just in terms of your affiliate sales for that product, but in the likelihood people will continue to trust you at all. You can always find new affiliate products to promote, but once you’ve lost your audience’s trust, it’s hard if not impossible to gain it back. This is why using a product yourself and getting to know it inside and out is extra important, because the chances you’ll misrepresent the thing you’re promoting are much, much lower when you’re an expert on it.
(For the newbies) – A “cookie” is a tracking method. If a company has a 60-day cookie, it means that if I click on your affiliate link and go to that site but don't purchase anything during that visit, I can go to that website directly (without using your link again) and if I make a purchase within 60 days, it will credit to you. This cookie is only good on the device I initially use your link on. So if I first click through your link on my phone, but then go home and visit the website directly from my computer, the cookie isn't tracking it because the cookie was on my phone.
The moment you step into the world of affiliate marketing, the key skill needed to make you succeed is expertise in digital marketing. While it may take some time for you to figure out whether email marketing works for you, or is it SEO, it is a good idea to begin by knowing all fields of digital marketing and then deep diving into one particular subject. You will learn about topics including Facebook Marketing, Twitter Advertising, Quora Marketing, Google Adwords, Google Analytics and even EMail Marketing, SEO Fundamentals as well as WordPress.
For those who want to figure out how to sell Amazon products and make money off it, this course on 2017 Affiliate Marketing + SEO Strategy could be ideal for you. It’s a quick course that teaches how to build an amazon affiliate website, brushes you on the latest SEO techniques but may not be enough if you are looking at an advanced curriculum. The trainer Isli Hoxha, Website Developer & Growth Hacker will teach you marketing in depth.
In the past, we removed affiliate links from Pinterest because spammers were abusing them. Now that our spam detection system is so much stronger, we’re ready to allow affiliate links again. To make way for these changes, we’re making minor updates to our acceptable use policy. We’ll start rolling out all affiliate networks today and over the coming weeks.
Great post, Sean! I have been using Adsense for the most part for two years now and each year, due to great content, my income has doubled. Thanks for all the great content, and this is sure to open my eyes a bit more to the likes of Amazon, which, I will admit, I have been ignoring due to the way they treat their affiliates. But, maybe it’s just me being a turd….
This is my first comment on your blog and I am really impressed by the quality of the content! You said that Amazon is famous but it’s complex and I agree with you upon that. As a beginner, I don’t think it’s a good idea to join complex affiliate programs. I recently published an infographic about affiliate marketing sats (https://www.earnyfy.com/affiliate-marketing-stats-2016) amazon was not the list of top affiliate networks used by affiliate marketers. I think Clickbank is good for the beginner. And another I think liked is that telling people that it’s not as easy as it sounds. Most people think making money is really and when they know the truth they call it a scam and give up.
Second, it’s a good idea to create a few new personal boards that are used solely for the purpose of pinning products that are for sale (using your affiliate links of course). For example, I have created a personal board called “Gorgeous Throw Pillows and Bedding.” The description for the board is “This board is full of gorgeous throw pillows, accent pillows, decorative pillows, duvet covers, sheets and bedding. Changing your throw pillows and bedding is such an easy way to refresh any room on a budget!” I pin beautiful products to it and edit the urls of the pin to my affiliate links, using the process described above.
Many Instagrammers use shortened link services such as Hootsuite (Ow.ly) and Bitly (Bit.ly). While shortened links are practical to use in posts and on other networks, I don’t recommend using one in your bio unless it’s consistent with everything else. Also, it helps if the link is customized or branded. For instance, an account for women’s shoes uses bit.ly/sixinchheels, which would be acceptable.
Affiliates discussed the issues in Internet forums and began to organize their efforts. They believed that the best way to address the problem was to discourage merchants from advertising via adware. Merchants that were either indifferent to or supportive of adware were exposed by affiliates, thus damaging those merchants' reputations and tarnishing their affiliate marketing efforts. Many affiliates either terminated the use of such merchants or switched to a competitor's affiliate program. Eventually, affiliate networks were also forced by merchants and affiliates to take a stand and ban certain adware publishers from their network. The result was Code of Conduct by Commission Junction/beFree and Performics, LinkShare's Anti-Predatory Advertising Addendum, and ShareASale's complete ban of software applications as a medium for affiliates to promote advertiser offers. Regardless of the progress made, adware continues to be an issue, as demonstrated by the class action lawsuit against ValueClick and its daughter company Commission Junction filed on April 20, 2007.
It’s important to do some research into both your potential Influencer and their followers to see if this affiliate partnership is a good fit. While there’s no need to go over-board and nit-pick every single post, scrolling through and reading the comments on a few dozen will give you a good sense of whether this Influencer is right for your business.
Style, trend and new releases posts: Styles, trends and new release content applies to much more than fashion. Style, hot finds and new release content can cover all topics, from tech, home decor and camping equipment to cooking, boating and horseback riding. Stay on top of the latest and greatest products within your topic and feature them in recurring posts.
Forms of new media have also diversified how companies, brands, and ad networks serve ads to visitors. For instance, YouTube allows video-makers to embed advertisements through Google's affiliate network. New developments have made it more difficult for unscrupulous affiliates to make money. Emerging black sheep are detected and made known to the affiliate marketing community with much greater speed and efficiency.
Part-time travel blogger Shawna Newman, who runs Active Weekender, agrees. “Simple in-text links are still the best for any blogger, but for advanced display needs, the AAWP plug-in integrates with the Amazon Associates API [application programming interface] and makes it easy to display product images and prices in a way that keeps you compliant with Amazon.”
Since I share affiliate marketing strategies with awesome people like you, naturally my content may contain affiliate links for products I use and love. If you take action (i.e. subscribe, make a purchase) after clicking one of these links (ads), I'll earn some coffee money ☕️ which I promise to drink while creating more helpful content like this.Affiliate Disclosure
On one hand, long and ugly affiliate tracking links are a straight giveaway to people that you want to sell them a product (and people may be uncomfortable clicking on them). Therefore, making your link shorter and "nicer" looking will it give a more professional appearance. One of my favorite plugins for making links look "pretty" is the Pretty Links WordPress plugin.
Interested in knowing how to start affiliate marketing? It can be overwhelming when you first start out, but learning all about affiliate marketing and how to start is actually fairly easy. Affiliate marketing is an exciting alternative to the traditional means of making money through advertising on the internet. While professional media sites often resort to increasingly intrusive popup ads and video ads that sometimes play full audio whether you want them to or not, affiliate marketers can afford to be less aggressive and yet still make a living off of advertising revenue.
A common issue with Instagram influencers is finding a way to get customers to click on affiliate links. It’s common to see captions include “link in the bio,” but this is an extra step that sometimes customers don’t take. Thus, there could be sales that came from this influencer that they’re not getting credit for. This is bad for the influencer because they’re losing out on commissions and this is bad for the brand because you’re not able to properly track the success of their campaigns. This is where forced exclusive unique coupon codes come in.
Great stuff here Sean – thanks for all of these insights and sharing some best practices when it comes to affiliate marketing. I’ve never been comfortable giving it a shot, but after reading this post and your perspective on how and when to do it, I may just have to give it a try. Especially considering I’m already mentioning and recommending services and products on my site, I’m just not getting the potential rewards associated with doing so. Thanks again.
Banner and sidebar ads: Virtually every affiliate program provides a wide variety of ads that you can insert into the sidebars, header and footer sections of your WordPress website. Some of these affiliate ads promote a flat-fee product like the Amazon Prime free trial. Others automatically update with features products and items from your affiliate partner. Either way, if your reader clicks on one and makes a purchase, you get paid.
Hi, just to let you know that I had a conversation with customer service at Amazon.com and they only allow direct links to Facebook, Twitter and Youtube at the moment and I asked about Pinterest and the answer is no you can’t link directly to an Amazon product, you need to go via your own website or blog. If they catch you doing that, your account will be closed as it is against their TOS.
The idea of making money while you sleep is nothing new. Passive income has been a popular buzzword for the past couple of years. One way to generate such passive income is with affiliate marketing. If you want to earn money but don't have anything to sell, affiliate income comes into play and can leave you making some pretty decent change each month.
If you've taken the time to build an email list, then you should use that opportunity to survey your subscribers. Consider asking them, specifically, what they're most interested. I recently did this and the answers actually surprised me. However, another thing the answers did was allow me to laser-focus my affiliate offers in the right direction. This is invaluable information and it's coming straight from your list.
If you are a music lover, it would be a good idea to promote it over books and even other products. All you need to do is listen to clips of a full album within a short period, say 10 minutes, get a good feel of it without you purchasing it and do a short review. If there is another niche you are passionate about, make sure you get a unique discovery about it. Of course, there are hundreds of thousands of reviews about these products all over the web but you need to make yours more unique to attract people to your site.
Do you remember when I said Pat Flynn earns almost twice as much as he usually does through affiliate revenue at times? This is why. What Adobe is informing you of here is that they’ll allow you to promote their products with discounts from time to time. “Regular” means discounts offered regardless if your reader uses your affiliate link or not. “Exclusive” means your reader must use your affiliate link to receive a discount.
Hayes says a few plug-ins are closely vetted and offer reliable options for bloggers that need advanced design and linking features. “AAWP is by far the most useful and trusted plug-in we have worked with,” says Hayes. “It adds a lot of versatility to our articles and gives us a range of dynamic design options improving the visual design and bolstering the trustworthiness of our reviews.”
Excellent book if you are starting out with how to make money on the internet. Covers all the bases so you have a good idea about what is available to try out, as there are many options to choose from when you go online. I didn't realize there were so many different ways to make an income from the internet. So if you want to go online to make money then this book will give you a very good starting point.
When the giveaway ends and it’s time to send out your product to the winner, make sure you communicate directly with the winner themselves and try to get some additional marketing goodwill from this. You can ask the winner to post about their winning on their own social media pages so that their friends and family learn about your brand. You can also incentivize the winner to refer friends and family by providing them with additional discounts for doing so. If you’re not keen on giving away your product for free you could also host a contest that allows the winner to purchase your product but at a significant, one-time discount.
There are many ways to make money blogging, but generating revenue as a new blogger can be difficult despite this. You’ve heard of the thousands upon thousands of dollars other bloggers have generated from ebook and course sales, but you’re having trouble keeping up with a consistent publishing schedule let alone finding the time or resources to complete an ebook or course. That’s why affiliate marketing is such a popular option for new and growing blogs.
One keyword will be your main target keyword and the other(s) will be supporting keywords. You want to make sure your main target keyword appears in your blog post title, pin title, blog post URL, and pin description. That means you’ve optimized your pin to rank highly for that keyword. In that case, Pinterest is more likely to show your pin to someone who searches for the keyword. As you can see, Pinterest is a lot like Google. It wants to deliver fresh, relevant content to users. You can help the Pinterest algorithm do that by telling it exactly what your pin is about using keywords. That’s why Pinterest Search Engine Optimization (SEO) is so important!